Guo Zengli Must Talk About Commercial Real Estate.

A good commercial complex should make consumers "affordable, indispensable and inseparable".

He believes that any commercial property that is not for use is a hooligan.

The arrival of the great sea world will bring about tremendous changes in the competitive pattern of Haikou's commercial real estate.

Foreign countries are investigating, planning, reinvesting first, while domestic is the other way round.

This will easily lead to the accumulation of commercial property.

Planning is therefore of first importance.

The healthy development of commercial real estate is inseparable from the orderly regional planning of the government.

If there is no good planning, the developers who are strong enough will not be able to promote the healthy development of the commercial real estate and the synergy of the whole area.

In many cities, business usually attracts retailers to enter the city through economic growth, thus enriching the city.

In order to meet the needs of consumers.

In fact, there is still a gap between the average brand richness of Hainan's actual brand capacity, that is to say, Hainan has great potential. Therefore, when other cities rely on brands to magnify the impact of commercial real estate, Hainan can take advantage of the brand to attract more domestic and foreign brand retailers and make greater influence.

Guo Zengli likes to talk about this concept when he talks about buying and drinking, shopping and social gatherings.

The four elements of local, social, mobile, and personalization are particularly important for commercial real estate.

The entry of new business is to meet the needs of urban development.

It is necessary to combine "three things that I want to buy, where I want to go, and what I want" to make shopping centers a place with innovative ways of life.

A good one.

Or shopping centres must be consumers like, retailers and tenants feel at ease, and owners and operators feel happy that the value of rents increases.

Guo Zengli believes that a successful commercial complex must ensure that the product of regional positioning, product planning, tenant combination to various services, to achieve complex product forms, blocks and shopping centers can be coordinated, sharing and interaction.

"At present, catering has become the main purpose of patronizing shopping centers, and the two-way attraction and two-way recognition of shopping centers and catering brands have been formed; besides, children's commerce has become the main embodiment of shopping centres to emphasize family consumption."

Guo Zengli said.

"The electricity supplier is not the same as the Internet. It should not exaggerate the impact of the electricity supplier on the real business."

When the electricity supplier was attacking commercial entities, Guo Zengli said.

He pointed out that China's commercial real estate is caught in the middle of Pyramid's spire, advocating luxury and fashion projects, mass consumption is ignored.

The consequence is "not enough to eat".

We should expand consumer groups and lengthen the scope of services.

The communication function of the Internet itself.

The three advantages are the commercial real estate and retail industry.

Commercial real estate should learn from the Internet. Through the analysis of user experience, we find that users need to solve problems and achieve user experience through business services.

To create better value for tenants and bring better turnover to tenants, this is also the consumer's greatest concern.

It is very difficult to make pure real estate shopping center, but it is far from being unique. Its brand relationship is very good. It can support each other and develop together.

The frequency of customer shoppers is very high.

For this reason, he has done very well in Harbin.

If Haikou can expand its ability to operate in Harbin, it will have certain advantages compared with other businesses.

Because it already has such projects and brand resources, it can be recognized and welcomed by consumers.