The First Day Of Guangzhou Fur Leather Show Orders Broke Millions.

On the first fur leather exhibition in Guangzhou, which just came to a close, the about one million day of the first day of the first day of the exhibition, Tongxiang's Chong Fu's fur has received an order of about about four hundred thousand. One of the customers has placed about four hundred thousand orders, which has made a proud record of the field orders from the fur show in recent years.

The same is Guangzhou. Fur fur coat Exhibitors, Guangzhou, Zhejiang, Chong Fu, Zhejiang Haining, Hebei, northeast, Jiangsu, Hongkong and other representative fur enterprises have come. But according to the effect of exhibitors, there has been a strong contrast between enterprises. To stair, Bo lion Johnnie, Paris Grammy, Bezier and other enterprises on the booth, to consult, try and wear orders, and the individual booth because of the display of clothing materials and styles are too old, nobody cares.

It is also a fur business, and the participation in the same Guangzhou fur show is quite different. According to the briefing, the weir in Haining's China leather fashion week's autumn and winter ordering conference is equally impressive, with hundreds of thousands of orders received from the site, of which one customer wears 8000 pieces of clothing. It seems that it is no accident that SWEILL set up a site order record for Guangzhou fur show. Why are there so many orders on site? The author interviewed with questions about the first day of the exhibition. The order is over 100 million, which is young and handsome. In fact, he has a few shy general manager Lv Weida. Lu always always modest, and summed up the four secrets of success in the field.

(1) the key is to rely on products. The innovation era of fur has arrived. If there is no innovation, no highlights and no attraction to others, it will be difficult for the exhibition site to have good results. Our "four seasons fur" has really realized a dream that we can wear fur throughout the year and round countless young girls. Excellent products are not afraid of poor on-site results.

(two) followed by price. In today's excessively high prices, for ordinary consumers, their consumption concept is also experiencing a potential change, which also puts forward high requirements for the applicability and price of products. After all, for China, there are still a few high-end consumers who have the money to buy mink clothes.

(three) details are important. Fur clothing is modeled by people in the proofing process, so every product produced is better looking and more comfortable to wear.

(four) change ideas and dare to innovate. The weir's fur has completely broken the seasonal constraint of fur, and has launched the "four seasons fur". The fur garments produced are all round the year.

Then, Lv Zong said, "let's talk about a client who came into contact with this exhibition. The customer walked around the exhibition and finally chose to cooperate with our team. In his words, "it seems that we still feel that our fur clothing is good, whether in style, applicability or price, which is more reasonable and humane." The four seasons of the year that we have launched at the exhibition coincides with this market demand. Sverre (swell) brand is mainly made of professional fur clothing. The products focus on the characteristics of fashion, charm, sweetness, happiness, beauty, sweetness, vitality and so on. The target group is a young girl (18-28 years old) who has a beautiful dream of clothes. The purpose is to make mature women more youthful and energetic, and at the same time let young girls have the charm of self confidence and maturity.

According to Lv Zong, this show takes the theme of "four seasons fur" as the theme, and deduces fashionable and luxurious fur from four aspects: "spring fantasy", "midsummer night's dream", "autumn story" and "snow elves dance". The perfect stage lighting plus perfect models and products, amazing four seats, is amazing. Its products not only boldly innovate and try on design and material selection, but also combine fur and other fashion fabrics such as chiffon fabrics, which are popular in clothing in recent two years. It is not only more fashionable, romantic, sweet, youthful, elegant, but also completely breaks the traditional style of fur, giving people a completely fresh feeling. Not only that, the price is also much cheaper than the single fur clothing, and its factory price ranges from seven hundred or eight hundred yuan to two thousand yuan, and it can be worn all the year round. This is very attractive and attractive to ordinary young girls who have the ability to purchase.

The first day's order is over one million, the biggest one 400 thousand, which is the charm of innovation. Because of innovation, it has realized the desire to wear fur all year round; because of innovation, the price of fur is more close to the people. Because of the innovation, the charm of Mashup is unstoppable. The fact that millions of orders were placed on the first day made it possible for people to see innovation making SW's fur business a great success. The success of the weir's fur show in Guangzhou marked the arrival of the innovation era of fur industry. May fur and leather enterprises get inspiration from swardt, find their own innovative points, and make persistent efforts to create a better future for leather grass leather industry.