Textile And Garment Industry: Which Brand Can We Export To Europe And America?

By the end of the year, we should welcome the textile and garment foreign trade enterprises in the new year of purchasing season, but have gone through a bleak day.

Europe and the United States debt crisis dragged down the global economic downturn, coupled with the rising unemployment rate, inflationary pressure, consumers are increasingly tight wallet, which makes Europe and the United States merchants have to reduce procurement plan.

On the other hand, China's textile industry

"Low volume and low price" has become an order commonality.

"Just need to drop, this is the most terrible.

Exchange rate fluctuations, rising raw material prices and rising labor costs can be digested by market demand.

But once demand is reduced, this is frightening.

Last year and the first half of this year, the main reason for the failure of factories was that the exchange rate fluctuated greatly, the profit margins were thin, and they did not want to take orders.

But now it is not available. "For the recent change in the European and American markets, many textile and garment enterprises have similar feelings.

This year 1~8 months, China's textile and clothing exports growth has been maintained at more than 20%, however, the adverse impact of the European and American debt crisis on China's textile and clothing began to appear in September, and the growth rate of textile and clothing exports fell to 14.8% in that month.

In October, China's textile and clothing exports continued to narrow. According to the latest express issued by the Ministry of Commerce, in October, the total export volume of textiles and clothing reached US $19 billion 650 million, an increase of 10.4%, of which 7 billion 450 million US dollars in textile exports, an increase of 18.4%, and 12 billion 200 million US dollars in clothing exports, an increase of only 6%.

In addition to trade data, the Canton Fair (China Import and Export Fair), which can best reflect changes in external demand, also conveys unoptimistic market signals.

At the 110th Canton Fair, which has just been concluded, the textile and garment enterprises participating in the exhibition said that today the market in Europe and America is not as good as before, even worse than in the financial crisis of 2008.

"The most obvious feeling of this exhibition is that the volume of traffic is not as good as before. Some large customers in the US market did not come. Instead, customers from Brazil, Russia, Turkey and other countries grew up."

Xiong Weiwei, the G factory of the ODM Business Department of Zhuhai Wiseman Clothing Co., told a reporter.

At the Canton Fair, nearly 200 newly developed sweaters were displayed on two stands of Wiseman. The company hopes to attract more foreign businessmen's attention.

However, even if European and American businessmen stopped to negotiate, the sales staff of the Xiwei Wei team were still unable to get excited. "New acquaintances of American businessmen also have, but the price they offer is relatively low, so the profit is not high enough to talk about."

Xiong Weiwei said.

When the reporter telephoned a zipper enterprise in Ningbo, Zhejiang, Mr. Wang, the marketing manager of the company, admitted that "this year's business is rather lighter than last year, and the order volume is only about 70% of the same period last year."

Although most enterprises are reluctant to talk about it, compared with last year, export orders have become a common problem faced by textile and garment export enterprises.

"Our company is still good, some of the European and American market orders are less than last year's 1/10, the factory is basically in a state of maintenance."

Mr. Wang said.

New product line rushes out "profit card"

The grim situation of exporting to Europe and the United States is not to be ignored, but also the Guangdong just following the Canton Fair.

At this time last year, the sharp rise in cotton prices threatened many export knitted gloves.