Multiple Pformation Of China'S Garment Manufacturing Industry

In today's fast era, many industries are facing pformation.

In addition to the manufacturing upgrading path of "heavy device theory", the creative and intelligent pformation of garment manufacturing industry can not be ignored.

When quality manufacturing goes to the stage

Unlike many years ago, a large number of agents joined the business.

On the exhibition, supply chain demand and supply docking demand is even more than before. A group of high-quality suppliers who have often been dormant behind the scenes have emerged.

In the short span of three days in the CHIC exhibition, the ODM service promoted by Shanghai Yihua has approached more than 100 outstanding customers.

This includes many domestic first-line brands and famous brands abroad, laying a good foundation for expanding domestic sales and European and Japanese markets.

It is also located in the ODM Pavilion of the No. 1 Pavilion, and another famous company, Han Bo international, has achieved remarkable results.

With the theme of "ZHI", Han Po shows the fashion of brand in five aspects: Clothing Culture (knowledge), design post (job), personality packaging (wisdom), green weaving (weaving) and industrial manufacturing (Manufacturing). This advantage has been presented in an all-round way at the exhibition, and has received more than 100 intentions customers in three days.

"Through CHIC, the new formats of silk and silk products are presented, which enables people to realize that they have both the manufacturing capability of production enterprises and the fashion products of brand enterprises.

From the display of brand image to the negotiation of business cooperation, different types of exhibitors can find their own needs and correspond to them in CHIC.

Qi Jin Yan, director of brand promotion department, said.

Apart from enterprises, characteristic clusters shine more brilliantly at exhibitions.

The CHIC2016 spring exhibition in Yudu, Jiangxi, is making an impressive appearance in the overall image of "Yudu made". During the exhibition, 500 thousand production orders for children's clothing were harvested from Carrefour, and more in-depth discussions with professional audiences were made to reveal the business card of "China fashion women's clothing manufacturing capital".

Wisdom builds up wisdom.

The phenomenon is often just the tip of the iceberg. The strength of ODM's intelligent exhibition area should not be underestimated. Their pformation path reveals the upgrading of China's clothing industry.

And where does this "wisdom" come from? It sets people's wisdom to create a creative intelligent service platform.

In the case of HUAWEI, last year, the 2000 square meter super large fashion research and Exhibition Center, which was originally built by Yihua, opened a grand hall, not only to hire famous designers to create creative teams, but also to create innovative ODM services, and set up a wholesale trading platform.

Therefore, this exhibition shows not only the ability to design and develop, but also the idea of "innovation and fashion service" within and outside the industry, which signals to well-known brands, small and medium-sized manufacturing enterprises, designer studios and retailers.

"In the light of the industry trend of manufacturing upgrading, Shanghai Yihua is willing to make" quality manufacturing "from" manufacturing "to promote the upgrading of traditional industries.

"Chinese manufacturing" is just a pitional stage of "China's creation". In the future, Shanghai Yihua hopes to turn from processing to private brand, strictly control the development stage of quality control and production standards, and at the same time have better creativity, design capabilities, service capabilities and marketing capabilities.

Lu Lingli, deputy general manager of Shanghai Yihua Industrial Co., Ltd.

Yu Yonggang, the general manager of the Mei en brand, who has attracted much attention, believes that compared with the primary production and processing, intelligent manufacturing relying on strong design research and development and production pformation is the direction of the future garment industry.

"More customer demand, customized products effectively solve the inventory pressure of enterprises, better serve the needs of consumers."

With CHIC, Mei en and more than 100 intentional customers in depth negotiations, and actively promote the C2B online customization mode.

In the service innovation, as an international cashmere company with an annual output of 150 thousand units, Zhao Nai HUAYU is concerned about the innovation of marketing mode while innovating its research and development products.

"We adopt the life experience Museum mode.

+ electricity providers, actively create places with petty bourgeois sentiment.

Consumers can enjoy many services such as coffee bar, book bar, clothing display and even cosmetology. At the same time, there will be iPad and 3D clothing mirror in the shop as the carrier of service.

Konyama Akina, general manager of HUAYU Clothing Co., Ltd., Lu Darong, admitted that the domestic market is very large and can establish cooperative relationship with more excellent brands. CHIC is an indispensable platform.

In terms of industrial clusters, many high-quality industrial manufacturing bases represented by Wenshang County in Shandong have achieved remarkable results in CHIC.

While the local garment industry is in a favorable position, it is trying hard to adapt to the market demand of "individualized, small batch, multi variety and high quality" while grabbing large orders, and gradually makes the labor-intensive industry into a knowledge intensive and technology intensive industry, so as to achieve contrarian growth under the pressure of economic downturns.