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China's Economic Development Has Entered A New Normal. The Transformation And Upgrading Of The Garment Industry Can Be Diversified.

2015/12/4 21:26:00 48

China's EconomyGarment IndustryTransformation And Upgrading

This year, China's economy Under the background of developing into a new normal and stepping into the medium and high speed growth stage, the central government has issued a number of industrial policy guidelines to tap the potential of China's economic growth and promote the transformation and adjustment of China's economic structure. These industrial policies also provide more paths and options for the transformation and upgrading of the garment industry.

An obvious area is the new economic form of the Internet. The latest news is that the Ministry of industry and information technology is developing a short term implementation plan of "Internet +" for a period of three years. The plan focuses on eight major action plans: Intelligent Manufacturing Pilot, intelligent manufacturing system solution capability, information infrastructure, and new format development. Its goal is to establish and improve an ecosystem based on "Internet + manufacturing". This is the concrete implementation plan of the State Council's Guiding Opinions on actively promoting the "Internet +" action as the "Internet +" guidance document issued in July.

In addition, in the field of sports, culture, tourism, cross-border electricity providers and other service oriented economic industries, the state has also significantly increased the intensity of policy release. At the end of last year, the State Council issued some opinions on accelerating the development of sports industry to promote sports consumption, and put forward the 5 trillion scale sports market by 2025. In his report on government work this year, Premier Li Keqiang of the State Council put forward the idea of "developing the national fitness, competitive sports and sports industry". sport industry It should be promoted to the height of mass sports and competitive sports. The policy guidelines urge the clothing industry capital to increase investment in the sports industry, or to establish sports industry M & A fund, or to join sports related enterprises, or to acquire sports enterprises, or to launch strategic cooperation with sports enterprises. With the further release of sports industry market space, more clothing enterprises will enter the sports industry "Nuggets".

The "guiding opinions" put forward eleven key actions: Internet + entrepreneurship and innovation, collaborative manufacturing, Inclusive Finance and e-commerce. Take the Internet + e-commerce as an example, the guiding opinion is to encourage enterprises in energy, chemical, steel, electronics, textile, medicine and other industries, and actively use e-commerce platform to optimize procurement and distribution system, so as to enhance the efficiency of enterprise operation. Promote online transformation of various professional markets, guide traditional business circulation enterprises to integrate resources with e-commerce enterprises, and actively transform to supply chain collaboration platform. Encourage enterprises to use mobile social networking, new media and other new channels to develop new modes of Internet marketing, such as social business, fans and so on. Since the beginning of this year, apparel enterprises have been combining online and offline, developing O2O mode, industrial capital plus Internet plus platform. Under the influence of policy, garment enterprises and Internet plus have more and more actions. In the future, more clothing enterprises and Internet + combination modes will be spawned.

stay Cross-border electricity supplier On the one hand, the State Council issued successive opinions on vigorously developing e-commerce and accelerating the development of new economic power and accelerating the development of cross-border e-commerce business during the year. In the 13th Five-Year plan, the central government proposed that "the public cultural service system is basically completed, the cultural industry has become a pillar industry of the national economy, and the influence of Chinese culture has continued to expand", emphasizing that the cultural industry will become the pillar industry of the national economy in the "13th Five-Year" period. In August this year, the State Council issued several opinions on further promoting tourism investment and consumption to promote the development of the tourism industry. These industries that welcome favorable policies have already entered the garment industry capital. With the further advance of the national economic reform and economic restructuring, it is expected that the state will further release more "new economy" industrial policies, which will have greater attraction for the capital of garment industry, and will also promote the transformation and upgrading of garment enterprises in the face of more directions, and the characteristics of the differentiation of the industry development mode will be more obvious.


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