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Shopping Guide Skills Allow Customers To Pay Money Voluntarily.

2015/6/3 11:38:00 25

Shopping GuideSales SkillsMarketing Strategy

Salesmen have an incomparable role in the sale of women's clothing. It is very important for salesmen to have skills in clothing sales. If you want to master sales skills, you must first master the skills of recommending purchases.

In addition to introducing clothing presentation to customers, shopping guides should learn to serve customers.

Recommended clothing

To arouse customers' desire to buy.

So, how should a shopping guide recommend his products to customers? Xiaobian tells you a few ways.

1, we must show confidence when recommending and recommend women's clothing to customers. When the salesperson has confidence in himself, customers will have confidence in clothes.

2, recommend products suitable for customers.

When making a description of the customer, it should be based on

customer

The actual objective conditions and recommend suitable clothing for them.

We must not blindly recommend anything to customers, which will arouse their distrust and resentment.

3, we should cooperate with appropriate gestures to recommend to customers.

4, we must cooperate with the characteristics of the goods to recommend.

Different garments have different characteristics, such as function, design, quality and so on. When recommending clothing to customers, they should emphasize different characteristics of different garments.

5, focus on commodities.

When recommending clothing to customers, try to bring the topic to clothing, exchange clothing with customers, observe their reflection on clothes, and find a suitable time to recommend them to customers.

6, accurately mention the advantages of all kinds of garments.

When the customer's clothing is explained and recommended, it is necessary to compare the different kinds of clothing and tell the advantages of all kinds of clothing accurately.

Next, we should pay attention to the key selling skills.

Key sales are targeted.

For clothing design, function, quality, price and other factors, it should be suitable for people, and ultimately the sale is successful.

In a very short period of time, allowing customers to have the belief in buying is a very important part of sales.

  

Key sales

There are the following principles:

1, start with 4W.

From wearing time When, wearing Where, wearing objects Who, wearing the purpose of Why to do a good job in the purchase of staff, is conducive to the success of sales.

2, the key should be brief.

When explaining the characteristics of clothing, customers should be concise and clear in content and easy to understand.

The most important feature of clothing merchandise is to first say, if there is time, to spread it on layer by layer.

3, specific performance.

We must act according to the situation of our customers. We must not be stereotyped, too simple and general marketing language.

Depending on the sales target, the way of speaking is changed.

We should introduce different contents to different customers and make them suitable for others.

4, the salesperson should grasp the prevailing trends and understand the vanguard of fashion, and show customers that clothing is in line with the trend of fashion.


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