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Strategies For Improving Underwear Store Performance

2015/6/3 11:37:00 35

Underwear StorePerformanceMarketing Strategy

Store performance is the main concern of every franchised lingerie shop owner. How sales of underwear are directly related to the profit of investment? How can the underwear guide come up with the competition in the underwear market?

1, do not keep looking at it.

customer

It's a long winded affair.

Customers should be free to shop, otherwise customers will stay away from them.

2, the location is better than the shop size. The quality of the goods is more important than the location.

Even small shops, they can compete with big stores if they can provide excellent products that make customers happy.

3, guide buyers must carry one or two books of knowledge.

Well prepared

Promote

Expect the fruits, and do nothing about selling without boundaries.

4, the display of goods is messy, not good, and orderly shops often have customers.

No matter how the storefront is, customers should feel that they are rich in style and can be selected at will.

But to enrich the category of goods, it is necessary to conform to the local customs and habits and the class of customers, and move towards specialization.

5, put

Customer

As a family member, whether the support of customers can decide the rise and fall of shops.

If we regard customers as our own people, we will get the favor and support from customers.

Therefore, we should sincerely understand the customers and correctly grasp all kinds of practical situations.

6, pre sale flattery is not as good as after-sales service, which is the rule of making permanent customers.

The success or failure of a store depends on whether it can make the first customer a regular customer, which depends on whether you have perfect after-sale service.

7, take the blame of the customer as the voice of the Buddha, and accept whatever is blamed.

Listen to your customers' opinions and listen to your actions immediately.

8, the market has no so-called boom and recession.

No matter what the situation is, we must not make money.

In any recession, it is up to us to survive.

Instead of complaining, concentrate on finding a way of breaking your own strength.

9, do not force sales, not selling goods that customers like, but selling goods that are good for customers.

To be a buyer of customers, consider what products are helpful to customers, but also consider her hobbies.

10, when customers come to return goods, they are more friendly than before.

No matter what happens, don't put on a face of unhappy customers. This is the basic attitude of shopping guide.

With this principle, good goodwill can be established. Of course, we must avoid the possibility of return.

In the face of customers' reprimand, a salesperson or a husband and wife quarrel is a magic formula to drive away customers.

Let customers see the boss rebuke, quarrel, will make him feel sick and tired, but many employers often make this taboo.


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