Become A Prerequisite For Franchisees: Top Buyers

hold

There are two main principles for doing well: first, we must know how to make good products; secondly, we should know how to promote products and how to deal with inventory.

At the same time, there are two fears in doing the clothing business: first, it is inventory; the second is that if the goods that are sold well can not be made up, the money earned should not be earned, so there is a dead hole in the clothing industry that is not enough to replenish the goods.

No one will escape these problems because the product life cycle of the clothing industry is too short.

In order to change this situation, the franchisee trains a buyer, knows how to fix the goods and gradually implements the order system. Two, the franchisee should set up a ERP system and follow the sales situation at any time with software. These two links can alleviate some problems relatively, but can not solve the problem absolutely.

So as

Is there a good way to solve the problem? The answer is yes - the order system.

It should be said that goods are a trend. In recent years, all excellent brands are using the order system and are using the buying and selling system.

It is buying and deciding the goods system, that is, the franchisee will take part in the order meeting, buy all the goods of this style, so as to have the right to speak. Of course, if you can't sell it, you can only do it yourself.

Why are strong brands pursuing the use of buy and sell goods? When the brand develops to a strong point, it needs a large number of strong franchisees to grow together and make progress together, so the stronger the brand is, the more critical it is for joining the business.

Not only are you rich and experienced, but more importantly, your professional ability is not enough.

In today's era of rapid development of information, customer needs and customer environment are changing.

Therefore, the franchisee can not use the old sense and method to order, not a change of vision. It is the best way for customers to change themselves and train themselves as a buyer.

There are three big ones.

。

First, the ability to see money is accurate.

Second, the ability to integrate commodities is strong.

For example, the buyer visits the men's clothing shop in Italy, buys shirts in this house, buys some ties at that house, buys several pairs of trousers in the other house, and buys several pairs of shoes at the other one.

These clothes are displayed in his own model room, and the trademarks are removed. From the color, style, proportion of products to the structure, the feeling is a brand, which is the merchandising ability of the buyer.

Third, the quota of the next order, as a buyer to order, this one 500, and the other 20000, we must know very well what kind of style is good sale in the local, what size should be set this kind of size should be more, what color should be set more.

How to measure a professional buyer?

When ordering, you need to be very clear about which are the image funds, which are basic funds and which are trial sales.

The combination of colors should be noted that a white suit may not be sold for a year, but a white suit may be your image, because your pendulum has put on several white suits, so your display has become very beautiful.

A franchisee in the North always felt that his shop customers had a low rate of entry.

Observe the surrounding shops. All the models in the men's shop are black, grey and blue, with a maximum of one brown color.

For this reason, the models in the shop window are all changed into white suits and red ties. The background is slightly adjusted, and the results are very surprising.

Many people, after coming in, will tell Miss shopping guide that you can give me a suit on the model. I'll try it in black.

It is easy to see that a white suit eventually attracts guests, but in the end it is black or blue.

So many colors can't be sold in a single year, but you need to decide on those colors, because these colors make your clothing shop completely feel the distance from your competitors.

If a franchisee wants to do well in business, he must train himself as a buyer.

Only in this way can business be done bigger and stronger.