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Adidas Originals Will Work With Singer Pharrell Williams.

2014/3/29 13:56:00 49

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< p > Pharrell Williams is best known to Chinese young people for his legendary story of wearing Japanese red tide Bape and his BBC/Ice Cream trend.

But don't forget that he is also a successful and prolific Hiphop/Pop music producer. His achievements in music contributed to his diversified development in fashion and business.

Since the early 90s of last century, Pharrell and his production portfolio The Neptunes have started producing music for all kinds of artists. So far, a lot of excellent works have been accumulated, and there are also Justin stars such as Justin Timberlake, Nelly and Usher.

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< p > in the era when the producer was kept behind the scenes, Pharrell made music fans all over the world realize that the original producer can also become a star of the stage. Playing the chorus in the songs of the big rap artists and making a show in MV become the two secrets that he can become the protagonist in the co operation of the original match.

Pharrell is a tide man. Even Prince William of England has found him to help build his image, but Pharrell is definitely a more dynamic person than the tide man, because his "swim" field is much more than just the appearance.

He has his own clothing brand, Billionaire Boys Club and Ice Cream, and is popular with young fashion people. He designs sunglasses for Louis Vuitton, creates advertising music for Adidas, and sets up his own Ice Cream skateboard team to encourage young people to take an active part in the extreme sports. He even went to furniture industry and launched a chair called "Perspective".

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< p > after Comme des Gar C ons, UNIQLO and G-Star, this is the turn of Adidas Originals to announce the launch of a series of cooperation with him.

Farrell Williams said, "I used to wear Adidas coats when I was little. This brand is very important to me.

Their products are enduring.

This is an exciting cooperation for me and for Bionic Yarn. "

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< p > Adidas has not disclosed the details of this capsule series at present, it is only launching a preheated advertisement.

But it is guaranteed that this series will be on sale this summer.

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< p > the only thing that is certain is that, like G-star, Adidas Originals will use the technology invented by Bionic Yarn, and Farrell Williams is one of the shareholders of the company.

Some products of this series will be produced by marine recycling materials.

Adidas Originals expressed the hope of establishing long-term cooperation with Farrell Williams.

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