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Analysis Of Problems Existing In False Propaganda Of Functional Home Textiles And Countermeasures
< p > recently, the Nanxi district a href= "//www.sjfzxm.com/news/index_c.asp" > the industrial and commercial bureau < /a > carried out the special action of "red shield spring thunder action" to punish false propaganda. It was found that the functional textile products sold on the market were emerging one after another. Some illegal businesses took the false propaganda method to exaggerate the home textile products with various "health care functions", which, to a certain extent, damaged the interests of consumers. < /p >
< p > < strong > 1, the existing problems < /strong > < /p >.
< p > one is exaggerating function. Some businesses add some magnetic plates, radioactive fibers or Chinese herbal medicines in pillows and mattresses, and exaggerate the product's special health functions such as Chinese medicine, health, health, disease prevention and treatment. Take the far-infrared mattress as an example. Some businesses are promoting their far-infrared mattress to promote the blood circulation, improve metabolism and restore cell viability. But in fact, far-infrared radiation can only produce far-infrared radiation at temperatures above 40 degrees Celsius. That is to say, the product usually fails to produce substantial effects. < /p >
< p > two is shoddy. Some illegal businesses fill and adulterate poor quality raw materials in the products, but publicize 100 percent natural raw materials in the finished product packaging. For example, according to the "silk quilt industry standard" silk content of less than 50% of the products can not be called silk quilt, but some illegal businesses are fish in the clouds, with lower tussah silk or kapok instead of silk. < /p >
< p > three is the lack of standards. At present, the functional standards of < a href= "//www.sjfzxm.com/news/index_c.asp" > Home Textiles < /a > are recommended standards, including far-infrared rays, magnetic fields, antibacterial, anti mites, moisture absorption, sweat perspiration and ultraviolet resistance. However, most home textile production enterprises do not adopt recommended standards, nor do they indicate what indicators their products reach and what methods are used to determine them. They directly inform consumers that the quality and special functions of their products have reached the national inspection and testing standards to deceive consumers' trust. < /p >
< p > four is true and false. Ordinary consumers in daily buying behavior, it is difficult to directly grasp the real information of household textiles, often only through product brochures and sales staff's mouth to know the relevant commodity information, can not effectively identify and verify all kinds of false propaganda. < /p >
< p > < strong > two, countermeasure suggestion < /strong > < /p >
< p > one is to increase the monitoring of commodity quality < a href= "//www.sjfzxm.com/news/index_c.asp" > supervision strength < /a >. On the one hand, we should grasp the relevant implementation subjects and operational procedures of the State Administration for Industry and commerce's "commodity quality monitoring measures in circulation field", strengthen the detection and post processing work of commodity quality, constantly improve the monitoring efficiency of commodity quality; on the other hand, we must adhere to the principle of "monitoring a commodity, investigating and prosecuted a batch of cases, education a batch of enterprises, regulating an industry", laying emphasis on cracking down on wrongful acts that deceive consumers and persisting in reform, and establish a stately law enforcement image with strict law enforcement and strict law enforcement, so as to effectively protect consumers' legitimate rights and interests. < /p >
< p > two is to strengthen industry self-discipline. We should give full play to the guiding role of trade associations, and initiate initiatives from four aspects, such as carrying out self inspection of commodity quality, strictly operating according to law, adhering to integrity management and improving the quality of service in the whole industry, and signing the pledge of service quality to further enhance the sense of responsibility for quality of enterprises. < /p >
< p > three is to improve legislation and related industry standards. We will actively improve the establishment and popularization of mandatory standards for home textile products industry. The research involves relevant issues such as commodity standards, the application of laws to check problems, and so on, so as to ensure that laws and regulations can be adopted to improve the pertinence and effectiveness of the grass-roots industry and commerce departments in special rectification and daily inspection work, and to standardize the healthy development of the home textile industry. < /p >
< p > four is to strengthen consumer early-warning and publicity. In view of the fact that consumers are in a weak position with unclear information and unclear identities in the purchase of home textile products, law enforcement departments should grasp the real information of seasonal commodities and issue early warning of related consumption at the right time. At the same time, we should actively guide consumers to make use of their own knowledge to conduct self inspection on the use instructions and related quality certification materials of home textiles, and report and claim the illegal activities of home textile products that do not meet the standards stipulated in the sale. While safeguarding their own interests, producers and operators will continue to strengthen and improve the weak links in quality aspects in the production and sale of home textiles, and jointly promote the development of the home textile industry in a more standardized and scientific direction. < /p >
< p > < strong > 1, the existing problems < /strong > < /p >.
< p > one is exaggerating function. Some businesses add some magnetic plates, radioactive fibers or Chinese herbal medicines in pillows and mattresses, and exaggerate the product's special health functions such as Chinese medicine, health, health, disease prevention and treatment. Take the far-infrared mattress as an example. Some businesses are promoting their far-infrared mattress to promote the blood circulation, improve metabolism and restore cell viability. But in fact, far-infrared radiation can only produce far-infrared radiation at temperatures above 40 degrees Celsius. That is to say, the product usually fails to produce substantial effects. < /p >
< p > two is shoddy. Some illegal businesses fill and adulterate poor quality raw materials in the products, but publicize 100 percent natural raw materials in the finished product packaging. For example, according to the "silk quilt industry standard" silk content of less than 50% of the products can not be called silk quilt, but some illegal businesses are fish in the clouds, with lower tussah silk or kapok instead of silk. < /p >
< p > three is the lack of standards. At present, the functional standards of < a href= "//www.sjfzxm.com/news/index_c.asp" > Home Textiles < /a > are recommended standards, including far-infrared rays, magnetic fields, antibacterial, anti mites, moisture absorption, sweat perspiration and ultraviolet resistance. However, most home textile production enterprises do not adopt recommended standards, nor do they indicate what indicators their products reach and what methods are used to determine them. They directly inform consumers that the quality and special functions of their products have reached the national inspection and testing standards to deceive consumers' trust. < /p >
< p > four is true and false. Ordinary consumers in daily buying behavior, it is difficult to directly grasp the real information of household textiles, often only through product brochures and sales staff's mouth to know the relevant commodity information, can not effectively identify and verify all kinds of false propaganda. < /p >
< p > < strong > two, countermeasure suggestion < /strong > < /p >
< p > one is to increase the monitoring of commodity quality < a href= "//www.sjfzxm.com/news/index_c.asp" > supervision strength < /a >. On the one hand, we should grasp the relevant implementation subjects and operational procedures of the State Administration for Industry and commerce's "commodity quality monitoring measures in circulation field", strengthen the detection and post processing work of commodity quality, constantly improve the monitoring efficiency of commodity quality; on the other hand, we must adhere to the principle of "monitoring a commodity, investigating and prosecuted a batch of cases, education a batch of enterprises, regulating an industry", laying emphasis on cracking down on wrongful acts that deceive consumers and persisting in reform, and establish a stately law enforcement image with strict law enforcement and strict law enforcement, so as to effectively protect consumers' legitimate rights and interests. < /p >
< p > two is to strengthen industry self-discipline. We should give full play to the guiding role of trade associations, and initiate initiatives from four aspects, such as carrying out self inspection of commodity quality, strictly operating according to law, adhering to integrity management and improving the quality of service in the whole industry, and signing the pledge of service quality to further enhance the sense of responsibility for quality of enterprises. < /p >
< p > three is to improve legislation and related industry standards. We will actively improve the establishment and popularization of mandatory standards for home textile products industry. The research involves relevant issues such as commodity standards, the application of laws to check problems, and so on, so as to ensure that laws and regulations can be adopted to improve the pertinence and effectiveness of the grass-roots industry and commerce departments in special rectification and daily inspection work, and to standardize the healthy development of the home textile industry. < /p >
< p > four is to strengthen consumer early-warning and publicity. In view of the fact that consumers are in a weak position with unclear information and unclear identities in the purchase of home textile products, law enforcement departments should grasp the real information of seasonal commodities and issue early warning of related consumption at the right time. At the same time, we should actively guide consumers to make use of their own knowledge to conduct self inspection on the use instructions and related quality certification materials of home textiles, and report and claim the illegal activities of home textile products that do not meet the standards stipulated in the sale. While safeguarding their own interests, producers and operators will continue to strengthen and improve the weak links in quality aspects in the production and sale of home textiles, and jointly promote the development of the home textile industry in a more standardized and scientific direction. < /p >
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