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Analyze The Window Display That Impressed The Customers.

2014/1/17 18:27:00 14

ImpressionClothing StoreWindow Display

What is the first impression of an open clothing store on the p? Of course, the face of a clothing store.

Most of the windows are located near the entrance of the clothing store, occupying the most important position of the exterior wall of the store, which is of great significance for displaying clothing and promoting sales.

As a form of advertising which appeals to the visual sense, window display is through the image of < a href= "//www.sjfzxm.com/news/index_c.asp" > stereoscopic < /a >, through the real three-dimensional expression of goods to convey information.

Therefore, it can be described as one of the most direct and effective forms of advertising.

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< p > essentially, window display is a form of publicity that a business can timely convey commodity information or introduce commodity characteristics to facilitate customers' purchase in order to achieve marketing objectives.

In the window space, the clothing merchandise is arranged and displayed skillfully, with the help of display tools, decoration and background processing, and color and lighting application, it endows the merchandise with appeal, creates a good visual effect, changes customers' interest in clothing merchandise and storefront, and stimulates their desire to buy, so as to achieve the purpose of sales.

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< p > the time to stay in front of a shopwindow is very limited.

When decorating window displays, the display personnel will clearly introduce the characteristics of clothing's fabric, color, style and price through different display methods.

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< p > window display management is not complicated in daily management. It can be noticed from the following aspects.

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< p > window display is attractive and attractive. It can show the characteristics of < a href= "//www.sjfzxm.com/news/index_c.asp > > clothing goods < /a >, and show the style of clothing products.

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< p > window display products are mostly new to goods, popular products, classic styles of goods, or main promotional items.

Pay attention to sales season when setting up promotional items.

In the early season of the general sales season, mainly the mid-range prices of promotional clothing, the promotion of high-end clothing in mid season, at the end of the season, it is best to place more discount clothing.

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< p > guarantee < a href= "//www.sjfzxm.com/news/index_c.asp" > window < /a > novelty, pay attention to the matching and updating frequency of clothing merchandise.

A group of models can not dress the same or identical, preferably 3-7 days to replace 1-2 model clothes.

No matter what kind of variety, it is more suitable and seasonal, and the best color is brighter.

For example, when the color of clothing is supplemented with black as the big red, the 3 models should have 2 sets of black coats and 1 large red jackets, and pay attention to the harmony of the overall space color.

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< p > when choosing clothing, we should pay attention to suit the weather and adapt to the market environment.

For example, Monday and Tuesday display the classic styles of goods, push the brand image of clothing, and the weekend is the peak period of sales, which is mainly based on the needs of the masses, and it is suitable to display goods that are suitable for the crowd.

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< p > let customers clearly see the clothing items displayed in the window.

In the window space, the amount of display should not be too much. The type and color of the clothing should not be too complicated.

A certain space is left aside to separate the displayed garments from other things, so that the customers can concentrate their attention on the clothes themselves.

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We should pay attention to the sense of hierarchy when wearing P style clothing.

It can make natural Ruffle state, let people see the change of color, reflect the wearing level, length and collocation of clothing, make the narrow space of the window full of change and three-dimensional feeling, and make the clothing show more space and charm.

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< p > the details of the shop window are kept clean and the visual aesthetic effect of the customers is ensured. It is necessary to check the hygiene work regularly, keep the neatness of any details, the spider line, fuzzy glass and dirt will destroy the aesthetic feeling, and display the accessories such as props or utensils to ensure cleanliness.

The windows are usually displayed 24 hours a day. In order to make the windows behind the doors look prettier, pay attention to maintaining the perfect side of the display.

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