Zhejiang'S Textile Industry: Mixed Feelings And Pformation

The workshop of Zhejiang Yunshan textile company is booming, and nearly 1000 air-jet looms imported from Japan have started work.

Zhang Shugen, chairman of the company, said that although the macroeconomic situation is relatively grim this year, the company's efficiency is still gratifying.

Zhang Shugen also has an identity: President of Lanxi Textile Industry Association.

Throughout the country

Under the general downturn, the landscape of Lanxi's textile industry is good here.

In this regard, Zhang Shu root has a clear understanding: "we have tasted the sweetness of pformation and upgrading, but we are facing a new round of shuffle, this road has to continue to go on."

The scenery is good here.

As a pillar industry in Lanxi, the textile industry has been growing by more than 20% per year since 2005.

In 2011, Lanxi textile industry completed sales revenue of about 20000000000 Yuan, turned over 500 million yuan in taxes, and realized a total profit of more than 1 billion yuan.

In the 1~7 month of this year, the total output value of textile enterprises above Designated Size reached 10 billion 190 million yuan, an increase of 32.5% over the same period last year. The output value of new products was 2 billion 250 million yuan, up 95% over the same period last year, and became the main engine of industrial economic growth.

Especially since 2008, Lanxi's textile industry has entered a stage of great investment and great development.

Why can Lanxi's textile industry break through the trend? Zhang Shu Kun said, first of all, Lanxi textile industry has a relatively deep foundation for development.

In 1965, the state invested in the Lanxi cotton textile mill, marking the birth of modern machine textile manufacturing industry in Lanxi.

After the 90s of last century, the system of ownership by the whole people and collective ownership had been restructured, but a large number of talents had been accumulated for the development of Lanxi's textile industry.

It is these talents who have led the development of Lanxi's textile industry.

According to statistics, there are more than 1300 large and small textile enterprises in Lanxi, 210 of which are above Designated Size, and 45 of them are over 100 million yuan.

Another important factor in promoting the growth of Lanxi's textile industry is the advanced level of equipment.

In recent years, Lanxi has introduced policies to encourage enterprises to introduce advanced equipment such as Japan and Germany, leading the industry, and greatly improving production efficiency and quality level.

A Japanese TOYOTA air-jet loom needs about 300000 yuan, and Lanxi has more than 10 thousand.

Not long ago, the Japanese Toyota Corporation set up a service center in Lanxi.

Confusion of core competitiveness

It is reported that by the end of 12th Five-Year, the sales volume of Lanxi's textile industry will reach 50 billion yuan.

But the challenges of raw material price fluctuation, labor price rising, international trade protectionism rising and pressure on energy saving and emission reduction further forced Lanxi textile industry to ponder this question: where is our core competitiveness?

"It's hard to say that our textile industry is not even a weaving industry, but it's just a processing industry."

Zhang Shugen said.

First look

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Some people calculate the bill, producing only one yuan of white cloth can earn 0.6 yuan; after printing and dyeing, one meter cloth can earn 1 to 2 yuan; making a pair of trousers with a factory price of 20 yuan can earn six or seven yuan.

In Lanxi, a large number of enterprises are engaged in white cloth processing.

"Our industry chain is" before and after the small intermediate shortage ", that is, the front end of the large amount of spinning, hoarding enterprises, at the end of the manufacturing enterprise production capacity is small, and the lack of printing and dyeing.

Xu Jianzhong, chairman of Zhejiang Jia Mei Textile Co., Ltd.

Taking printing and dyeing as an example, this is an indispensable process in the textile industry.

At present, Lanxi only has a "Yunshan textile" printing and dyeing enterprise. Its printing and dyeing production capacity can only meet the market demand of 1.5% of Lanxi textile industry. Many textile enterprises have to pport their products to other provinces for printing and dyeing, which not only increases the production cost, but also extends the turnover period of products.

Look at the brand again.

Zhejiang double light Home Textile Co., Ltd.'s "double lamp towel" is the first Chinese famous brand product in our city, but Zhang Jian, the chairman of the company, said that 11 towel producing enterprises with the title of famous brand products in China are now bankrupting, two pferring, and one and a half stoppages.

"This shows that how to make" China famous brand "truly become a famous brand product with important market influence is still a big topic.

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Multi party exploration and solution

How to pform Lanxi's textile industry into an industry with important influence in the province and even through pformation and upgrading? "Lanxi cotton textile industrial cluster pformation and upgrading demonstration zone implementation plan" points out that only by continuously upgrading and upgrading the industrial chain with high added value can we achieve better results and develop continuously.

Zhejiang Dragon Horse Clothing Co., Ltd. has a national first-class design and plate making center, and also set up a fabric development center in Keqiao Textile City of China.

This year, they joined hands with Italy manufacturers to build their own high-end fashion brands and try to OEM.

Walk on two legs.

In order to further improve the industrial chain, Lanxi will jointly promote the pformation and upgrading of the printing and dyeing industry through further measures such as withdrawal from pformation, elimination of backwardness, mergers and acquisitions, and upgrading and upgrading, so as to further enhance the competitive advantage of printing and dyeing.

According to the briefing, next year, Lanxi will build 2 to 3 large scale, low energy consumption and low emission printing and dyeing enterprises.

Some people are making efforts to extend the industrial chain and build brands. Others have chosen the path of differentiation.

Zhejiang three elephant new Mstar Technology Ltd mainly produces non-woven industrial cloth, spunlaced nonwovens and so on, among which spunlaced nonwovens are jointly developed by enterprises and Tianjin University of Technology.

Pan Yueming, head of the company, said that due to the high technology content of the products, the market was popular, and orders had been placed in October, and the profits were much higher than those of traditional products.

There are many people in the industry for the Lanxi textile market.

Zhang Shugen said: "this platform will help Lanxi textile industry expand its domestic and international markets.

At the same time, the technology and talents in various links of raw materials, design, printing and dyeing, processing and so on will be gathered here, so that the industrial chain can be perfected and the information flow is more adequate.

Differentiation, branding, high-end and internationalization, Lanxi's textile industry has taken a new step in its pformation and upgrading.

Hu Jitu, director of the Lanxi Municipal Bureau of classics, said: "we will strive to pform the textile industry into a more competitive and internationally competitive modern industrial cluster through several years of efforts."