Where Are Special Talents In Textile And Garment Enterprises?

China's textile and garment industry is developing rapidly, and the industry is also transforming from a labor-intensive industry to a key stage of competition with brand and design. In order to enhance competitiveness, textile and garment enterprises are eager to be talented and talented.

According to the latest statistics, in the first half of this year, the demand for talents in Beijing garment industry increased by 17.9% compared with the same period last year, showing a steady growth trend; the demand for talents in Shanghai garment industry increased by 20.3% over the same period last year, a slight increase over that of Beijing; while the demand for Shenzhen women's clothing industry in the field of domestic fashion women's clothing increased by 77.1% over the same period last year, much higher than that of Beijing and Shanghai. From the change of recruitment direction and the dynamics of new jobs, we can see that clothing The development trend of the industry. To this end, this newspaper launched an investigation, from the data can see three points, worthy of attention.

Design talents become mainstream demand

Enterprises pay more attention to originality and image.

A few days ago, Shen Yongfang, President of Shenzhen garment industry association, said that since design, originality and independent innovation are the driving force of brand and industrial development, more than 5% of garment enterprises in Shenzhen have used 5%-15% sales as design, innovation and R & D funds. So in the first half of this year, the demand for recruitment of Shenzhen's only chief designer increased by 105% over the same period last year, and the growth rate doubled. The demand for recruitment of Shenzhen graphic designers increased by 150% compared to the same period last year, 1.5 times higher than that of Shenzhen men's wear designer. demand The growth rate is also very strong, which has increased by 144% compared with the same period last year, keeping pace with the demand growth of graphic designers.

In the joint survey of 308 garment enterprises, it was found that the top four enterprises in the category of designers were garment designers, showcase designers, graphic designers, graphic designers and shop designers, accounting for 65.23%, 13.04%, 13.04% and 8.69% respectively. It is easy to see from the data that the demand of graphic designers has ranked the first three, which indicates the coming of the electronic age of garment industry. In recent years, e-commerce has been constantly affecting the traditional marketing mode of garment industry. In competition, garment enterprises gradually realize the benefits brought by network marketing. Many people in charge of garment enterprises believe that the future space of e-commerce is unknown, but the prospect is considerable. Therefore, the reserve of graphic designers and website designers is essential. However, because the website design and management of garment enterprises need higher aesthetic standards and fashion taste than other industries, many garment enterprises have higher requirements for graphic designers.

Clothing quality inspection is emphasized

Enhancement of enterprise quality management consciousness

In addition to the larger proportion of designer Recruitment, the demand for talent in production management is also increasing. According to the survey, the top five positions in this category are the board planner, 29.03%, the merchandiser 20.97%, the sample clothing 19.35%, QC 17.74% and fabric purchasing 12.91%. The proportion of the five posts is basically flat, and the demand for QC is obviously higher than that of previous years. Clothing in recent years Quality testing The quality problems caused by the disqualification of formaldehyde content, pH value, color fastness, peculiar smell, decomposable carcinogenic aromatic amine dye and so on are frequent. However, there are many famous brands in the clothing brands exposed every year because of the unqualified quality inspection and spot checks.

In the event of H&M brand clothes fading, a lawyer has been consulted on the quality issues. The answer given by the lawyer is that once the clothes are identified with quality problems, consumers can ask the manufacturers to return the goods and claim corresponding losses. In such an event, economic loss is not a big deal for an enterprise, and the damage of brand image will make the good reputation of the enterprise run for many years. So many people in charge of the interview said that the job of recruiting QC is to avoid duplication of quality problems, and it is also a major move for clothing companies to maintain brand image.

Two or three line city sales manager needs hot

Enterprise channels sink into a foregone conclusion

In addition, the survey also shows that many garment enterprises are in urgent need of clothing sales and trade talents. The top five positions are sales, shop assistants, supervisors, customer service personnel and market development. The latest statistics of clothing show that the demand for recruitment of clothing sales manager only increased by 15.8% in the first half of the year in Hangzhou compared with the same period last year. In Nanjing, the demand in the first half of this year increased by 75% compared with the same period last year, and the demand for the same position in Tianjin increased more rapidly, reaching 200%, and the rate of increase was astonishing.

Employment guidance experts say that the development of garment industry in the two or three tier cities is more inclined to take the sales as the main line of competition than the first tier cities. For the developing Chinese garment industry, the two or three tier cities naturally sell talents as the main demand for talents.

In the next few years, the garment industry of the two or three tier cities will also closely follow the steps of the first tier cities, make full use of China's huge market resources, and gradually optimize and upgrade the industrial structure, so that the human resources in the garment industry can be brought into full play, so that industry talents can provide an irreplaceable impetus for the development of the garment industry.