The 2024 Home Textile Consumption Season Launching Ceremony Was Held In Nantong Dieshiqiao Home Textile Market

On the morning of September 28, the "Good Home Textile · Made in Nantong" 2024 Home Textile Consumption Season Launching Ceremony was held in Nantong Dieshiqiao Home Textile Market, where online and offline, inside and outside the city, and domestic and overseas activities were jointly held such as home textile supply chain matchmaking meeting, home textile new product launch conference in Shanghai, "Good Home Textile · Overseas Travel" and other activities, bringing together upstream and downstream suppliers, distributors, and purchasers of the national home textile industry chain, Continue to enlarge the brand influence of "Nantong Home Textile".

Zhang Tong, Deputy Secretary of the Municipal Party Committee and Mayor, Wang Jianbo, Deputy Director of the Market Construction Department of the Ministry of Commerce, Yang Zhaohua, Vice President of the China Textile Industry Federation, Wu Haiyun, Deputy Director of the Provincial Department of Commerce, Zhao Qi, Deputy Director of the Provincial Intellectual Property Office, and others attended the event.

On behalf of the Municipal Party Committee and the Municipal Government, Zhang Tong thanked all sectors of society for their long-term care and support for Nantong. She said that "the world's home textiles look at China, and China's home textiles look at Nantong". Home textiles are Nantong's most recognizable industrial landmark and city card. We will take the "Good Home Textile · Made in Nantong" home textile consumption season as a guide, make greater efforts to expand the international and domestic markets, speed up the creation of a modern home textile market system, promote the transformation of home textile to trendy design, customized production, personalized service, and promote the integrated development of domestic and foreign trade, production, supply and marketing, business, culture and tourism. We sincerely invite domestic and overseas purchasers and platform merchants to conduct in-depth investigation and negotiation, comprehensively expand cooperation, promote the in-depth docking of the industrial chain supply chain, and let more Nantong home textiles go global. It is hoped that local home textile enterprises will continue to improve the quality of products and services, lead quality consumption, fashion consumption, green consumption, and healthy consumption, and strive to tell the brand story of "Good Home Textile · Made in Nantong".

Wang Jianbo, on behalf of the Market Construction Department of the Ministry of Commerce, congratulated on the event. He said that Nantong has the reputation of "Home Textile City". Home textile has engraved Nantong's 100 year development history, and it is also an important support for Nantong's high-quality development in the new era. It is hoped that by holding this featured consumption activity, we will actively innovate the form of activity, explore the integration of business, tourism and culture, promote the combination of enterprise promotion and local consumption policies, continue to cultivate new growth points of consumption, advocate new ideas of green consumption, accelerate the integrated development of domestic and foreign trade, constantly enhance the resilience and safety level of the home textile industry chain, and promote high-quality development of the home textile industry.

Yang Zhaohua said in his speech that Nantong, as a national and even global home textile industry cluster, holding home textile consumption season activities has important practical guiding significance for stimulating the national home textile consumption. It is hoped that Nantong will rely on the advantages of home textile industry, scale and quality, give full play to the leading role of new business types and new models in promoting consumption and assisting industry, constantly improve consumption scenarios and application fields, and continue to enrich high-quality consumption supply; The merchants, enterprises and platforms participating in the activity will strengthen consumption research and guidance, product research and development, channel construction and brand building, and jointly promote the sustainable prosperity and development of the home textile industry.

Taotian Group is a platform of Alibaba Group focusing on China's e-commerce, which has witnessed the vigorous development of Nantong home textile online sales. Zheng Jia, regional general manager of the Group's Public Affairs Department, said that Taotian Group looked forward to building a deeper and broader cooperation relationship with Nantong's home textile industry, and would actively give play to the digital capabilities of the platform, deeply integrate the supply chain resources of the home textile industry and the online operation advantages of Taobao's Tmall platform, and build a digital, intelligent and efficient ecosystem from production to sales.

At the launch ceremony, the "Jiangsu Provincial Regional Brand (Nantong Home Textile) Cultivation and Protection Project" was unveiled; The winners of "2024 China International Household Textile Product Design Competition" were announced; Scientific Consumption Guidelines for Home Textile Bedding Products, Tour and Shopping Routes for Nantong Home Textile Boutique Products, and "Nantong Boutique Home Textile" Standards were released; Jiangsu Sidefu Textile Co., Ltd. and other first 5 certified enterprises were awarded the license. Through standard verification and benchmark demonstration, Nantong home textile will systematically strengthen the full chain protection of intellectual property rights, comprehensively improve the quality of home textile products, and make Nantong home textile a part of people's healthy consumption and a better life.

Jiang Dong and Li You, municipal leaders, and relevant responsible persons from China Household Textile Industry Association, China Down Industry Association, China Textile Commerce Association Household Summer Cool Products Branch, National Cotton Industry Alliance, and Provincial Internet Association attended the event.

(Source: Nantong Daily)