Zhang Dayi'S Ruili Is Going To Open A Street In Hangzhou.

Who is Zhang Dayi?

It is to make Ruili magazine model popular red. The style of painting is countless, and the shop is open.

On the morning of June 19th, the Qianjiang Evening News reporter met with the director of Beijing Ruili magazine, Chen Yejin, in the first light and luxurious theme block in the country, which was located at the art Town, Ruili light luxury brand incubation system and Ruili light business street foundation laying ceremony.

As the fashion IP that created countless net models and models in China, Chen Yejin told Qian Bao reporters that fashion is a way of life and attitude towards life. If you imagine Zhang Dayi to be a fashion example in other people's eyes, you must come to visit Ruili and Ruili street in Yuhang.

This street is not an ordinary shopping mall. It looks like a large fashion incubator. It has clothing, home and other fashion elements that involve all aspects of life.

"In this street, you have the opportunity to meet the designer face to face, buy a unique fashion item, walk into a furnishing home fashion space, like what, sweep the two-dimensional code can be delivered to the home; because here gathered the latest fashion elements and designers resources at home and abroad, so you experience every time you shop is brand new."

Chen Yejin said, we are also planning to move the Ruili star game to this street. You have to go and improve your fashion taste. Maybe you will be the next Ruili star and the next "Zhang Dayi".

That's so relaxing and pleasant. Where is the street?

The reporter learned from the Yuhang Linping New Town Management Committee that the location of Ruili light commercial street block is located across the street from Yuhang Grand Theatre. Now it is just a vacant land that has just been sold. This morning, it has just started construction.

Ruili light luxury Street (hereinafter referred to as "Ruili Shang Street") is one of the four fashionable blocks in the Yi Town. It is jointly built by Linping Metro Management Committee, China Light Industry Federation and Ruili magazine. Ruili magazine is a wholly state-owned enterprise owned by China Light Industry Publishing House, a state-level publishing house. Its leading "deep brand" national cultural industry brand has been listed as the Ministry of finance's state capital operation budget support project, and Ruili street is the core support of the project.

As the first light luxury theme block in the country, the target of Ruili block has been set up as a sample of China's fashion industry supply side reform, new format mode and original development. The project is south to Wang Mei Road, north to Yongle Road, east to Qiao port, and west to Xinghe South Road. It covers an area of 63 mu, with a total area of 154 thousand square meters, and the total investment of the project is 1 billion 380 million yuan. The plan is to start in 2019 and complete in 2021.

Ruili plans for Ruili street, with the concept of "building everywhere, consuming everywhere and not being smart", and setting up 8 main street areas, such as fashion consumption blocks, individual consumption blocks, high-end consumption blocks and special consumption blocks, to provide three-dimensional experiential services, and to meet the diversified consumption needs of consumers. The project has a gross floor area of 155 thousand square meters, with a total investment of 1 billion 530 million yuan. It is planned to be completed in 2022. The target will be built on the supply side reform of China's fashion industry, the new format mode and the original development model.