Electricity Supplier Peanut Diary 618 New Battle Report: GMV Breakthrough 3 Billion

Recently, e-commerce platform shopping guide APP peanuts diary released 618 during the new battlefield newspaper. According to the data, the GMV of peanut diary exceeded 3 billion during the 618 period.

During this period, users received more than 100 million coupons. These coupons saved more than 1 billion for consumers, equivalent to the double 12 full day turnover last year. In addition, the platform also provided 230 million yuan profit for users during the 618 period.

It is understood that peanut diary products of all categories in the 618 period to achieve sales growth. During the 618 period, sales of snack foods broke 100 million and grew by 300% over the same period.

In terms of female products, Women's wear Sales of commodities and mother and infant were all broken by 200 million, representing an increase of 350% and 340% respectively. Cosmetics Underwear , Women's Shoes Sales of commodities were broken by 100 million, while the growth rate was 500%, 290% and 270% respectively.

In terms of household and daily necessities, sales of household appliances were broken by 100 million, the same period increased by 300%, sales of washing and protecting products were broken 100 million, the same period increased by 460%, sales of residential furniture products were broken 100 million, the same period grew by 240%, and sales of kitchen and household appliances were 100 million, while the same period grew by 280%.

In addition, during the 618 period, the peanut diary platform created 100 tons of laundry detergent, 90 thousand mask and 2 million paper results in 1 days. Not only that, the platform sold 70 thousand boxes of nuts gift bags in 1 hours, and sold 100 thousand sanitary napkins in 3 hours.