Electronic Products, Automobile Costumes, Spring Festival, "Rent Products", Women Prefer "Renting The Brocade To Return Home"

January 23 (Chen Jieqiong, Zhu Xiaoying) the Spring Festival is approaching, and "buying on behalf of rent" has become a new trend.

The reporter learned from the sesame credit of Ali on 23 th, that the credit leasing order of the lease during the Spring Festival holiday increased by more than 100% over the same period.

3C products, cars and costumes have become popular "rents" for the Chinese New Year's rent free lease. Women prefer to rent the brocade to return home.

Zhou Xiaodong, the founder of sesame credit 3C leasing platform, said that leasing orders increased by more than 200% compared with the Spring Festival last year, and UAVs, game consoles and cameras became the top three most popular among netizens.

The main tenet of leasing electronic products is "after 90", "00 after", accounting for more than 65%.

After 90, most of them rent cameras and UAVs. After 00, they are keen on all kinds of high-end game machines.

The number of car rental bookings this Spring Festival is even more popular than in previous years.

Generous car rental data show that over 60% of users subscribe more than 10 days ahead of schedule, of which about 30% of users subscribe 1 months ahead of schedule.

The rental rental platform has also risen sharply during the Spring Festival this year, and the "flash" product is booked by 3 times more than the same period last year.

In terms of vehicle types, the users of the two car rental platforms prefer spacious and comfortable SUV, MPV and other suitable family car.

Famous brand clothes and "bags" have also become the rents favored by many women during the Spring Festival.

Compared with spending money to buy big cards, they choose to rent the brocade to return to the countryside.

"There are many student gatherings and family gatherings to attend. I need a decent bag, but there is no need to buy it, so there is not much to be done."

Ms. Liu, a white-collar worker working in Shanghai, rented a "bag" worth 20 thousand yuan this Spring Festival.

"The demand for some light luxury brands has risen sharply."

Wang Xin, the owner of the bag rental platform, said.

Recently, the 2019 new lease economic report released by the Shanghai Institute of Finance and law held that the consumption structure of Chinese residents is changing from basic subsistence consumption to quality consumption. Under this trend, the "new lease" and "rent life" economy, which advocates the right to use rather than ownership, has entered the fast lane.