VR Live Broadcast Is Cool, JD Will Take You To Experience The New Underwear Exhibition!

In the past two years, VR technology has become extremely popular. The most striking innovation in technology application of activities such as the 2018 Winter Olympics, the 2017 NBA All Star Game, and the 2017 CCTV Spring Festival Gala is the introduction of VR live broadcast. As a large professional exhibition born in the city of innovation in China and focusing on global fashion, SIUF China (Shenzhen) International Brand Underwear Exhibition This year, the latest VR live broadcast technology was introduced for the first time, and JD VR live broadcast channel was used to conduct panoramic live broadcast of the exhibition activities from April 19 to 21, creating an unprecedented viewing experience for audiences around the world.

In September 2016, JD established a global partnership with more than 30 upstream and downstream enterprises online retailers The first VR/AR industry promotion alliance in the field was officially launched on JD VR channel in December and the first live broadcast was launched. The number of online viewers exceeded 120000, reaching more than 5 million users in total. After the success of the first show, JD has successively held a number of VR live broadcast activities with rich content, which has successfully created an innovative immersive experience for users.

During the 2017 SIUF China (Shenzhen) International Brand Underwear Exhibition, JD VR Live Channel will conduct VR live broadcast of all its dynamic activities. At that time, the professional guide team will control the scene in real time, and capture every amazing moment on the stage with 360 degree panoramic shooting through the ultra-high definition panoramic virtual reality camera. Online viewers can watch simultaneously on JD VR live channel SIUF Enjoy the wonderful feeling and experience of being in the scene without leaving home.

(2017SIUF5 Hall Dynamic Activity Schedule)

From April 19 to 21, SIUF will hold a number of fashion releases, award ceremonies, industry events and other activities that have attracted the attention of all sectors of society in Hall 5 of Shenzhen Convention and Exhibition Center. The cooperation with JD VR live broadcast can enable SIUF to break through the restrictions of objective factors such as space distance, venue seats, and bring real-time viewing enjoyment to more audiences who love SIUF activities. Compared with traditional live broadcast, VR live broadcast can create a real atmosphere and sense of participation for online audience.

In order to achieve a more perfect presentation effect, JD VR Live TV provides users with a wide range of viewing angles, and online audiences can freely access any view angle of SIUF stage for viewing. In addition, JD VR Live supports VR glasses and naked eye viewing, supports iOS and Android dual systems, and provides more convenient and simple VR interactive operations for the audience through a variety of technologies. These technology applications will greatly improve the live broadcast quality of the event and the viewing experience of the audience.

Integrating VR live broadcast, a cool high-tech element, into SIUF activities is an innovative attempt to seek mutually beneficial development between traditional exhibitions and high-tech. With the brilliant and eye-catching high-quality activities of Shenzhen Underwear Exhibition as the content, JD's mature VR live broadcast technology as the communication carrier, together with the huge potential audience of SIUF Underwear Exhibition and the huge traffic entrance of JD platform, both parties will bring a new visual feast!

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