Designer Tao Tao: Sketches The Cultural Imprint, Tells The Story Of The Western Region Through Clothing.

The mysterious Kroraina, the vicissitudes of Populus euphratica, and the desolate Ya Dan are in

In the eyes of Tao Tao, the tenacity of life and the endless growth of humanity are revealed.

The traditional tones of western regions are combined with fashionable western style and simple Chinese lines to make a new chic.

This is my main hit this year, "Ya Dan".

Recently, Bazhou youth clothing designer Tao Tao briefed reporters on her dress design concept and spoke confidently.

Tao Tao was born in an ordinary family of 142 divisions of the eighth division of the Xinjiang agricultural production and Construction Corps, and successfully completed his studies from primary school to university.

However, after graduating from Beijing Institute Of Fashion Technology in 1997 and returning home to Korla to start his own business, Tao Tao's life began to be frustrated and bitter.

"The wind and waves in life have never ceased, but Xinjiang's cultural folklore and natural environment deeply attracted me to come back here as a fashion designer," Tao Tao said.

At that time, it was catching up with the government's call for social forces to run schools. Tao Tao responded to the government's call and raised 3600 yuan of venture capital from relatives and friends, becoming the first batch of college students to run social forces. It was also the first woman in Korla to set up a fashion design training class.

At that time, the entrepreneurial conditions were very difficult. No student Tao Tao went to the countryside and Regimental Farm to persuade people to learn clothing knowledge, and promised to guarantee their future work.

Between 1997 and 2000, Tao Tao often borrowed money to ensure the normal operation of the training school. Therefore, his parents and elder sisters agreed against their own business, but they still did not dispel the belief that Tao was engaged in the clothing industry.

Because in the process of engaging in this cause, Tao Tao found that people's thoughts and pursuits of beauty are expressed in clothing. Tao Tao is happy to make everyone realize his beautiful desire.

The improvement of running school has brought about a turning point for Tao's clothing business.

On the day of 2000, the responsible person of the Xinjiang film studio found Tao Tao. He hoped that Tao Tao, who invested in filming studios, made 80 sets of costumes with the theme of Western cultural elements, with a reward of 6800 yuan.

"At that time, the students and I didn't sleep for 3 days and 3 nights to make the garments.

I fell asleep.

This process is hard, but for the first time, we can undertake activities that reflect elements of life in the western regions, and show people's lives in Xinjiang through clothing.

Tao Tao recalls.

Since then, Tao Tao has begun to try clothes processing, and has registered the Kroraina clothing limited liability company, started to undertake the clothing production order, pforms from the clothing training to the clothing production processing, the ceramic clothing enterprise also gradually steps onto the right track.

After 2000, Kroraina garments limited liability company, as a private economic entity, complied with the market development, merged the first garment factory in Korla and made a shareholding reform. As a private enterprise and a market economy in Bazhou, it witnessed the development and prosperity of the garment industry in Bazhou.

And the "Tao Kroraina" clothing brand was registered in April 30, 2006.

As a fashion designer, Tao Tao has always had a dream. She wants to integrate Xinjiang's western culture into fashion design, and reproduce the mystery and splendor of western culture through clothing carriers.

Tao Tao believes that the rich and colorful elements of western regions can be embodied in the works vividly. We need to constantly explore and innovate, and ultimately achieve the perfect combination of traditional elements and fashion.

In the sixteenth year of career development, in the Eurasian fashion week of September 2013, Tao Tao released his own series of works of "love Kroraina" in fashion design works. It blended the western customs of "desert camel bell", "poplar" and "Kroraina", and integrated Western culture into costume design.

Following the October 2014 China International Fashion Week in Beijing, on the basis of "affection for Kroraina", it made persistent efforts to release "Kroraina Yao".

In March 27th this year, on the stage of the China International Fashion Week held in Beijing, Tao Tao

With the new "T", "the" "Kroraina" brand "international fan", won the scene audience and international friends of the "point of praise".

Xinjiang is a multi-ethnic settlement. In some costume designs, Tao Tao adopted Mongolian patterns.

The texture of Ya Dan, the simplicity of linen fabric, and the sense of original ecology are the characteristics of her design.

"Forty years of growth, I am very grateful to this land."

The vast territory of Xinjiang, the people here, bold and unrestrained character, folk style is simple, ceramic to the formation of the elegant landscape to their own moved, with free cutting in clothing design.

The Taklimakan desert is the second largest desert in the world, and Ya Dan's beauty is really there.

Without gorgeous colors and gorgeous fabrics, Tao Tao is good at using lines to tell stories about life in Xinjiang. Regional culture has been fully reflected in Ceramic fashion design works. She said her dream is to convey western culture through fashion design to the world.

Nowadays, Tao Tao and her brand have found their own "home" in the vast land of Mongolia Autonomous Prefecture of Bayinguoleng, which has a strong national cultural memory. The private custom dress design Hall of Renmin East Road, Korla, has a continuous stream of customers.

"Although the annual sales volume is very limited, there are also ups and downs in entrepreneurship, but it has gone through 20 years worth treasuring."

Tao Tao has full confidence in her brand, just like her "Tao Kroraina" brand, expressing its simplicity and beauty.