Subject To High Cost, The Development Of Clothing Private Customization Is Not Mature.

Supply side: breakthroughs in production scale bottlenecks are expected to help brands solve the pain points in the industry.

Difficult to scale the development of private custom industries, big data +

It helps to break through the key links of volume and plate, and realize the mass production of customized garments in the flexible supply chain, which is expected to reduce the manufacturing cost and shorten the customization cycle.

With the progress of technology, mass customization can be developed rapidly.

In recent years

The industry is in the process of adjustment. High inventory plus high rate (high price) has become the two major pain point in the industry. Private customization can effectively solve the pain point, giving birth to brand enthusiasm.

Mainly using C2M operation mode, consumers can make orders according to their own needs, manufacturers receive payment after production, resource allocation efficiency is high, inventory risk is small, C2M mode compresses the traditional industrial chain's intermediate channel links, consumers can directly face brand manufacturers, save circulation costs, and improve product cost performance.

Demand side: custom-made clothing usher in demand turning point, is expected to become a new consumer outlet.

Four factors drive the demand for private custom clothing to usher in an inflection point: 1) the rise of the middle class and the escalation of consumption.

In 2020, the number of middle-class and wealthy families in China is expected to be doubled to 100 million, contributing 150 million dollars in consumption increments.

2) after 80/ 90, consumers are gradually rising. In 2020, the proportion of consumption will reach 53%.

Demand is even stronger.

3) consumer demand is changing from pursuing brand to pursuing cost performance. Customized clothing is expected to become the next consumer price and bursting point.

4) the proportion of Chinese obesity has increased, and the demand for more tailored customized garments has increased.

And clothing and traditions

Compared with the obvious advantages of private customization, we have conservatively estimated that the potential market space for domestic private custom clothes is 102 billion 200 million yuan, and by 2020, it is expected to reach more than 200 billion yuan.

The layout of the customized market, leading companies win the opportunity to pay attention to the relevant listed companies.

domestic

At present, it is still in the early stage of development.

At present, the entrants are mainly divided into four categories: advanced customization enterprises, export pformation and customized enterprises.

Transformation of customized enterprises and the recent rise of "Internet +" customized enterprises.

It is suggested that private listed companies should be concerned about the layout of the private layout, so that the low cost can be made possible by the upgrading of technology, the effective solutions can not be found in the high inventory and high rate of the industry, and the layout ahead of the turning point of customized demand will benefit from the rapid growth of the industry in the future.

Among them: the first bird March

YOUNGOR makes Customized Market

Brand, Lu Tai A enters the custom shirt, Yang Yang creation relies on export processing experience pformation.

Customize and recommend continuous attention to customized business development of various companies.