Today'S Headlines: Ali Double Eleven Return 57 Billion 400 Million Yuan To 63%?

This year, Taobao

Double eleven paction data breakthroughs in the history of the highest 91 billion 200 million yuan, from the double eleven end of less than a week, a "double eleven return of 57 billion 400 million yuan" news triggered a hot debate, the news that the current double eleven return rate has reached 63%, the reporter contacted Taobao, the official said it did not formally reply, but insiders told reporters: "this is in the rumor."

"This year, double eleven sold 91 billion 200 million, who knows how much the refund amount has reached, and as at 18:28 yesterday, the return rate was 57 billion 400 million, and the counterfeit rate reached 63%."

From eleven to less than a week, a message about the return rate of Taobao Tmall was born.

Some people in the industry believe that this may follow.

The "brush up" behavior of false pactions is related.

Eleven times a year, the first few hours are the most frenzied trading time, in the second hours of trading good performance of the business can enter the next "main venue."

In order to grab the main venue, some merchants regard the brush list as the main means.

However, most businessmen deny the statement of scrubbing, which is only called abnormal data caused by calculation, and the actual refund rate is far from high.

The reporter contacted the official official of Taobao, but the other side did not reply to the official reply. However, an insider told reporters that the news was "rumor". "Think of it, many people have not bought anything, and how can they have the return rate?"

Last year

After the end of the report, some Tmall sellers returned a surprising rate. The two brands ranked first in the category, with a refund rate of 64% and 38%.

In the history of double eleven, Ali did not publicly disclose the return issue, or deduct the return sales from the sales of the day.