The Pain Of Dyestuff Industry -- Low Profit Rate

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In the past two years, the enterprises are really not very well. The development of dyestuff industry shows a downward trend. As a leading industry in Zhejiang, the net profit decline of Longsheng and intercontinental shares is already a foregone conclusion.

Dyestuff was originally a fine chemical product with high added value, high profit rate and high price. It played an important role in the development of many chemical multinational companies.

But in the past two years,

The situation in which production is larger than sales leads to irrational competition among enterprises.

This situation not only affects the development of the dyestuff industry itself, but also delays the operation and profitability of the upstream intermediates, so as to make the capital of the whole industrial chain tight. The normal production safety and environmental management of the enterprise are hard to guarantee, and then a vicious cycle can be formed.

How to solve the problem?

It is better to learn from Apple Corp.

According to the latest report of market research firm Canaccord, in the first quarter of this year, apple mobile phones accounted for less than 20% of the total smartphone sales in the smartphone market, accounting for 92% of the profits.

The reason for this situation is closely related to Apple's operation strategy and profit model.

Apple tells you that good people can save a lot of money for businesses.

There is no doubt that the high price and high profit of Apple mobile phone is the continuous improvement of its R & D efficiency.

But data show that after Jobs's return to apple, the cost of Apple's R & D is greatly reduced.

In an interview with fortune magazine, Jobs once said: "there is no direct relationship between innovation capability and R & D investment.

The key issue is not money, but the talents you have, who leads the team and how much money you can get from it.

If iPhone6 phone is not Apple brand, will it sell so well?

Can't!

Obviously

The construction of efficiency is also very important.

Although domestic dye enterprises have attached importance to brand effect in recent years, the progress is not obvious enough.

It is understood that several products of reactive dyes have become famous brands in China, but the quantity is far from enough.

Compared with 60% of the world's output, China's brands are somewhat poor.

Up to now, although profit margins are falling, the prospect of dyestuffs is still optimistic among many sectors, especially the demand for green products and branded products will continue to expand.

The road of dyestuff industry may be bumpy and twists and turns, but it is believed that twists and turns are also landscapes.