Electricity Supplier: Upgrading Overseas Shopping Mode

The expansion of cross-border electricity providers will have some impact on the business of individual purchasing, but it will not be subversive.

The wind of the war that buying in the price has a certain advantage, and in real life, there are emotional maintenance, quality assurance, many people are still willing to look for purchase.

Enterprise based

The platform has become the "regular army" of the sea. Under this background, as the earliest overseas shopping mode, personal purchasing has the vitality.

Personal purchasing was once the main channel for domestic consumers to purchase overseas, and this mode of purchasing was initially maintained by overseas students and people who often go abroad.

American students who engage in purchasing business tell the Beijing Commercial Daily reporter that with the advantage of studying abroad, purchasing by purchasing can bring benefits to them and help domestic friends.

Many of our classmates are buying on behalf of others.

When purchasing overseas

After being discovered by more and more people, a group of specialists are engaged in it.

There are individual shops for business.

According to the Beijing Commercial Daily reporter, there are as many as 40 shops on Taobao.

However, this purchase mode is faced with many risks, such as unclear channels and tight supervision, which has been criticized by many consumers.

With the continuous improvement of the relevant national policies and the continuous exploitation of the blue ocean of cross-border shopping, the big brand electric providers began to enter the market.

In 2014, it was regarded as the first year of cross-border electricity supplier. Data show that last year, China's import business pactions amounted to 540 billion yuan, an increase of 46% over the same period last year.

Following the official launch of Tmall international in February last year and good results achieved at the end of the year's "double 11" and "black Friday", NetEase koala shopping, Shun Feng Hai purchase, Suning overseas purchase and other cross-border e-commerce platforms have also been launched.

Liu Qiangdong, founder and CEO of Jingdong group, said in a recent investment promotion conference at the South Korean Pavilion of Jingdong that Jingdong's global purchase tends to cooperate directly with brands and will not be open to individual purchasing.

The traditional mode of individual purchase seems to come to an end.

The entry of big cross border electricity providers may be a real "disaster" for some individual purchasing shops, but it has little impact on individual purchasing agents who play emotional cards and have strong customer relationship.

A British student named WeChat, who was named "the British purchasing agent of cafe Lai", said in an interview with the Beijing Commercial Daily reporter that the initial purchase was a friend's request to help him, but if he sent only one product, the postage would be very expensive, so he thought of buying a business.

Li Li said that most of the goods purchased on her own were designated by the customers themselves.

The customer sends a picture or provides a commodity model, then asks the price, if the price is right, then will buy.

Because the customers are different, the price of purchasing goods is different.

In addition to reliable customer relationship, personal purchasing has a certain price advantage compared with the big business.

A French student named WeChat, who is known as "the wind of war", told the Beijing Commercial Daily reporter that local students could enjoy 7.5-8 discount through shopping cards. The discount price is equivalent to 4-7 of the price of the same commodity in China, and the buyers generally earn a profit of 10%-25% of the commodity price.

The reporter saw in the history of WeChat's "WeChat purchase": the Prada (Prada) BN2774 women's bag purchased at the price of 11 thousand and 500 yuan was sent to the home, while the price of the same item in Tmall international was 19398 yuan.

The price of goods purchased on behalf of itself is very wide, but monthly earnings fluctuate more.

Such as Channel, Givenchy and other luxury brand luggage, the price is generally between 10 thousand -2 yuan; some products such as skin care products, mobile phone shells and other small commodities, the price in the hundreds to thousands of yuan, customers can earn 4000 yuan or so, but also earn 1000 yuan a month.