Carina Lau And Other Stars Appeared At D&G Vivia La China Themed Dinner

Du Gabbana (Dolce&Gabbana) to celebrate the creative cooperation with Lin Dan, the gold medalist of the two Olympic Games, recently held a grand dinner of 300 people with the theme of "Vivia La China" at the Shanghai Exhibition Center, and then held a party.

　　 Brand designer Domenic Dolc (Domenico Dolce) and Stefano Gabbana (Stefano Gabbana) together with Lin Dan appeared on the red carpet to highlight the importance of brand to sports spirit and to celebrate the cooperation between the two sides in an elegant way. Two designers, Naomi Campbell, a good friend and international model, also went to the grand event to add to the activities. Celebrities gathering in Asia include Carina Lau Wang Yangming, Qiqi, Wyman Wong, Li Chen, Ni Ni, Rhododendron, Zhao Lei, Song Ningqixi couple, Ming Dao, Zhang Hui, and Luu Brothers, celebrities and media gathered.

The DJ invited the party to bring the relaxed and lively music to the party. The dancers gave a wonderful stage performance, echoing the Spanish style of the 2015 spring and summer series, pushing the atmosphere of the thousand party to the peak. The grand gathering was also won. Grey Goose The bartender provided the guests with special cocktail such as Super Dan'tini and Du Gabbana (Dolce&Gabbana) Martini to make the event more satisfactory.

The Shanghai Exhibition Center, full of Russian architectural features, became the fashion world of Dolce&Gabbana in the evening, creating unforgettable memories for the guests.

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In fact, Ferragamo's fight against counterfeiting is nothing new. However, this brand has rarely acknowledged the seriousness of counterfeit products, and has called the battle against global Shanzhai goods. So far, the brand has destroyed or seized 100 thousand counterfeit products, mainly from illegal sales in China and the Internet.

The most easily copied products are luxury brands with obvious logo products, such as Ferragamo with "double G" logo leather belt, Chanel handbag 2.55, LV classic Speedy 30 and so on. I searched for the keyword "Ferragamo belt" on Taobao, showing that there were 3572 pieces of merchandise, and 3376 pieces of one thousand yuan or more, accounting for 94%. The search for Amazon China shows 26, all shipped by dealers, without official authorization.

Apart from the belt, there are 47 pieces of the Ferragamo bag on Amazon's China website and 13 shoes. Besides the dealer and Amazon self run, the Ferragamo brand has not authorized Amazon distribution. The search results on Taobao are 7953 packages and 10 thousand and 800 footwear. So far, Ferragamo is not stationed in Tmall.

According to the World Customs Organisation, European brands lose 7 billion 500 million dollars (5 billion pounds) a year due to counterfeit goods, and fake products account for 10% of the total volume of Global trade in the fashion industry. The 1500 counterfeit products, seized by the Chinese customs, were estimated to be sold for more than $7 million.

Last year, Ferragamo seized more than three hundred and fifty illegal websites, such as "ferragamoaustralia.com", "ferragamogoodshoes.com", "ferragamosalelondon.com", "ferragamousa.com" and "china-ferragamo.com". At present, the website will directly display the following pictures, indicating that only ferragamo.com is the only official website.

Not only is the electronic commerce website, even the boutique in the senior hotel is not so reliable. "We will also strengthen the inspection under the line, mainly for trade fairs and distributors." Said Ferruccio Ferragamo, chairman of Ferragamo.

The counterfeit rampage of luxury products has always been the first thing in the brand comparison. Not only is the loss of profits, the market has been damaged, but also the interests of consumers: think that people on the street are carrying the same package that you bought from the brand store at a positive price, and it only cost you one percent of the price. How do you feel about it?

Last April 23rd, Burberry entered Tmall and announced that it would pull down unauthorized dealers on Amazon. It is true to be stationed in the market. The thing that looks like a dealer is a ten thousand year old tinea. But with the authorization of the domestic e-commerce platform, sales volume is not the main purpose.

At present, Ferragamo is the only authorized official in China except the Chinese official website. It does not know whether the future will condescend to it. After stepping into the footsteps of Burberry, to eliminate Shanzhai in Tmall.