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Gucci'S Guess Dispute Over Trademark Revocation In France

2015/3/10 18:46:00 28

GucciTrademarkGuess

Italy luxury brand Gucci Gucci filed a lawsuit against France's US denim brand Guess for infringement. It seems that Gucci, a European Union that has always been open-minded to intellectual property rights, is hard to win any intellectual property case.

  

Guess

A statement said the company once again won the trademark dispute with Gucci Gucci.

Paris court

It rejected Gucci Gucci's claim for compensation of 55 million euros for Guess. Instead, the Gucci was asked to pay 30000 euros.

What is more important is that the court ruled that the trademark of the three related "G" designs of Gucci Gucci was invalid, and Gucci Gucci had no right to use these trademarks exclusively.

The judgment of the Paris court is exactly the same as that of the Milan court more than 1 years ago.

In May 2, 2013, the Milan court sentenced Gucci Gucci to prosecute Guess trademark infringement case, and the Milan court's 83 page ruling rejected all the Guccio Gucci SpA of Florence Gucci brand Gucci company.

Claim for compensation

Meanwhile, the Milan court cancelled the registered trademark of Gucci Gucci rhombus "G" letter LOGO and "Flora", including 3 Italy registered trademarks and 4 EU registered trademarks.

In the case of winning the lawsuit in France again, Guess co founder and chief executive officer Paul Marciano said that in the past 6 years, Gucci Gucci has repeatedly lost its trademark rights and has lost its trademark rights. The similar lawsuit is a waste of time, energy and money, and the two sides should focus their attention on their own businesses.

Appeals will be appealed against Gucci Gucci.

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"It is not the unique strategy of Martha's department to launch a broader low-level market, but how to quickly catch up with it after several years of layout has remained one of the challenges that the company needs to solve."

In the fast fashion world, the tragedies of "a few joys and sorrows" are being staged.

Several days ago, H&M group announced that it planned to open 400 stores in the US and China based global market in 2015, and extended the product category to the positive actions of make-up, body care and hair care products. The days of Marks apparel & Spencer, a clothing retailer from Britain, were not so easy.

In March 2nd, Martha group confirmed to the twenty-first Century economic report on its progress in the implementation of its strategic plan in China. The company plans to close five stores in the Shanghai area (Shanghai Wanda store, Changzhou Wanda shop, Changzhou wyue Plaza store, Wuxi Wanda shop, Jiangyin Wanda shop) by August 2015, and complete the renovation of the Shanghai Shanghai Nanjing West Road flagship store in autumn this year, in March 2nd.

According to the new Greater China investment strategy of Martha's Department, the resource structure of Shanghai headquarters will be re evaluated to ensure that the store structure is consistent with the company's strategic development plan.

While working hard to explore the channel of e-commerce, the company is also looking for potential partners to focus on long-term development with a view to jointly promoting China's business growth.

The move has been interpreted by the outside world as an omen for many times when Marsha is willing to sell Greater China business.

"In 2013, China has jumped to the second largest apparel market in the world. Fast fashion is becoming the absolute main force of clothing sales in the second tier market.

The bigger the cake does not mean that the business of all participants will become more prosperous. The concept of design and development has been far away from China's Marsha general merchandise dilemma, which is a typical example.

Clothing industry veteran told reporters.


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