Commodity Management Data Helps Business Management

1. the summary and analysis of the implementation of the catalogue of commodities: the implementation of the catalogue and the introduction of new products and the introduction of new products, and the timely elimination of the commodities being eliminated. The headquarters will issue the latest catalogue of the main commodity numbers, the catalogue of newly introduced commercial products and the catalogue of the eliminated commodities to the stores every month on the 1 day of the headquarters. The stores will find out the business situation according to the relevant cargo numbers, especially the operation of the main commodities and new imported commodities, and whether the products are eliminated in time. Through this set of data, we can know whether the stores have adjusted the commodity structure of the stores according to the adjustment of the catalogue.

2. commodity sales rate analysis: mainly this month, the statistics of dynamic commodity sales, dynamic sales rate analysis, compared with the previous month, the formula for calculating the dynamic selling rate of goods: the total number of mobile marketing varieties / stores *100, and the number of slow-moving varieties: the total number of stores and the number of mobile sales. Through this group of data and analysis of specific products, we can see the problems and potential of stores in commodity management.

3. commodity category analysis: mainly the proportion of sales of all kinds of products in this month and the comparison with the same period last year, the gross profit margin of all kinds of products and the comparison with the same period last year. The stores need to conduct a comprehensive analysis of the sales and gross margin of all categories, especially the sales decline and gross profit decrease, and find out the difference through analysis, and propose improvement plan.

4. the analysis of commodity import this month: mainly the introduction of goods to generate sales and gross profit analysis. At this time, the imported commodities need stores to set up files for new imported commodities daily, and follow up the analysis of the dynamic sales rate, marketable rate, sales volume and gross profit of the imported commodities. Sales performance The promotion has contributed to the existence of goods that are not in the right direction, and has been continuously optimized and adjusted in the future work.

5. the performance evaluation of special commodities: mainly the implementation of special commodity varieties, the sale of special merchandise, the comparison of the proportion of the sale of special products and the comparison of the previous sales, and the comparative analysis of the "special price goods and the previous sales". The sale situation of the special sale goods is compared with the sales situation before the sale of the special price (the number of days before the implementation of the special price is 14 days or 21 days).

Six Passenger flow Customer price analysis: mainly refers to the average daily Visitors flowrate In comparison with the same period last year, this group of data analyzes and compares the passenger flow rate and the unit price of the store, especially when the stores begin to promote sales activities and promotions, and whether the start of the promotional activities will play a certain role in improving the passenger flow and the unit price.

In daily work, there are still some data that need headquarters and store analysis. However, no matter what data, the analysis is only a beginning. The key is to find out the problems existing in the store and the ability to excavate. It is important to guide how to start the next step. The store manager meets weekly or monthly to do all kinds of data analysis, summarize the past and find out the gaps.