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Zhang Shuhua: 2014 Domestic Fur Industry Downward Pressure

2014/12/4 11:54:00 52

Zhang ShuhuaFur IndustryDownward Pressure

Zhang Shuhua emphasized that in the past twenty or thirty years, the national fur colleagues have made great achievements in China's fur power with sweat and wisdom.

At present, China has formed an unprecedented industry chain of fur industry, including fur animal breeding, fur dyeing, fur processing, fur professional market four links. The main raw materials are mink, fox, raccoon and sheepskin, rabbit skin and so on. The country has formed more than 10 fur production bases with more than 4000 industrial enterprises of a certain scale, with a sales income of about 100000000000 yuan, and the output value tax rate of 8%. The whole industry has more than 500 employed population (including livestock farming).

Looking back over the past twenty or thirty years, Zhang Shuhua said that China has created the world's "four largest" fur industry. China is the largest breeding country in the world, and the number of skin picking accounts for more than 50% of world output. China is also the largest importer of high-quality raw materials in the world. About 70%-80% of the world's high-quality raw materials have entered the Chinese market. China is the largest fur processing country and largest exporter in the world. China has the largest market in the world with 1 billion 300 million people. In today's world, although the status of China's fur giant is unquestionable, it is not a powerful country.

"According to the industry" 12th Five-Year plan "forecast, there will be five years or even longer time to be a good opportunity for the development of fur industry in China. Zhang Shuhua said, "China's dream of crossing the world fur power to the world fur power will surely be realized. Because we occupy the "four largest" position in the world, looking around the developing countries and regions in the world, it is very difficult to replace China's position in 20 years, especially in the large market of 1 billion 300 million people, which is impossible for other countries and regions. The future development of fur industry is unshakable in terms of strategic objectives. However, different stages of development will face different challenges and opportunities. Now, China's fur industry is shifting from south to north, and will continue to improve and develop.

Zhang Shuhua made a corresponding introduction to the operation of the fur industry in 2014. She believes that the overall situation is downward pressure, which will continue in the next two years or more.

Fur industry has entered since December 2013 due to its own reasons. Inflection point In particular, businesses and markets with mink foxes and raccoon dogs have fallen sharply. According to the economic operation data of fur Enterprises above 1-7 scale in 2014, the downward pressure is very great. The overall situation is that sales revenue growth has slowed down compared with the previous year. Fur The speed of garment production increased faster than that of last year, and the total profit growth rate dropped. Sales profit margin was still higher than the industry average level, and import and export grew year after year.

   Shu-Hwa Chang It is believed that the pressure is mainly reflected in the following 5 aspects:

First, the sales revenue growth of fur and products industry in scale above has dropped.

In 2014 1-9, 533 fur and product enterprises were regulated, with an industrial output value of 607,83 billion yuan, an increase of 10.6% over the same period last year. The year-on-year growth rate dropped 7 percentage points over the same period last year.

The top ten provinces of Henan had the largest share of sales income, accounting for 31.55%, followed by Hebei, Liaoning, Shandong and Hubei.

Second, the output of fur garments over the scale increased faster than last year.

In the 1-9 month of 2014, the output of fur clothing at above scale was 3 million 788 thousand and 400, an increase of 20.72% over the same period last year, and the rate of increase was 29,69 percentage points over the previous year.

Before the output, ten of the provinces in Hebei province had the largest share, accounting for 29.68%, followed by Zhejiang, Liaoning, Shanghai and Ningxia.

Third, the profit growth rate of fur and products industry in scale is down.

In 2014 1-9, the gross profit of China's fur tanning and products industry was 5 billion 255 million yuan, an increase of 16.68% over the same period last year, and the growth rate dropped by 14,4 percentage points.

In the top ten provinces, Henan has the largest share, accounting for 40.67%, followed by Hebei, Liaoning and Shandong.

Fourth, the profit margin of output value has increased slightly over the previous year, which is higher than the average level of the industry. In 2014, 1-9, the profit rate of fur and tanning products in the national scale was 8.65%, an increase of 0 and 45% over the same period last year, 2.5 percentage points higher than the average level of leather, fur and products and footwear industry.

Fifth, imports and exports grew year on year.

In 2014, 1-9 of China's fur and products (excluding raw fur) exported to US $2 billion 930 million, an increase of 23% over the same period last year.

In 2014 1-12, China's fur and products (excluding raw fur) were imported to US $350 million, an increase of 17% over the same period last year.

China's fur enterprises are mostly small and medium-sized enterprises, and the impact is also the biggest in the market downturn. Judging from the varieties, mink enterprises are the most influential ones, followed by foxes and raccoons, and sheepskin and rabbit skin products are slightly better. The challenge faced by fur industry seems to be the impact of insufficient market demand. In fact, the deep layer is caused by the conflict between the fur industry's internal contradictions and social development, and the increase of consumption level. It is the impact of industrial technological progress and insufficient innovation capability on the consumption of the market.


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