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Clothing Store Makes Your Shop Hot.

2014/11/28 16:59:00 4

Clothing StoreManagement And Marketing Skills

  

Magazine TV

Trend

On the wooden shelf of the small shop, put on the latest fashion magazines of the month.

When you are not busy, you can easily turn over.

Watch TV every day and pay attention to the new clothes on TV programs.

Slowly, dress up something that is fashionable.

Look at the fashion styles that are new and beautiful, and may sell well, and try to find ways to find sources of goods, or to draw a picture of them.

As a result, it is a small profit to get ahead of others and launch the new clothes.

  

Seek

Source of supply

Like a detective

High quality and low price is one of the keys to selling goods well.

The success of a clothing store is no exception. How can we find a good source of goods?

Under normal circumstances, the purchase as far as possible around the middleman, directly to the factory to buy.

It is not easy to find manufacturers directly.

The "detective" method is not used by peers.

  

Colleague

Shops often turn around.

See colleagues in the shop layout, marketing techniques, service projects and other aspects of the new practice, will learn from it, and constantly improve the management method; chat with them, try to set out the purchase channel.

Clothing business is very sensitive to the price of clothing.

More than a month before the start of the season, you can go to Guangzhou, Shenzhen and other clothing manufacturers to stroll around. "The style of the season clothes is out earlier, and the girls in Wuhan are also more and more accepting the costumes of Guangzhou and Shenzhen."

Find clothes manufacturers directly, and look at the local clothing wholesale market to see if they are interested in clothing prices.

Good clothing businessmen, Zhang can tell the quality characteristics of different costumes, familiar with their differences, and compare, it will naturally find many business opportunities.

Copyrighted copies are sold separately.

Selling clothes will inevitably encounter the problem of piracy.

First of all, we must be able to distinguish what is genuine and what is piracy. Secondly, the principle of running is not to sell pirated clothing.

In the store, brand clothing and imitation edition clothing are displayed in separate counters for customers to choose from.

Luxury brands such as ELAND, ONLY and so on in some shopping malls are also sold in small shops, telling customers that they are "parallel imports".

Because the price is low, many consumers are willing to buy, which can satisfy the consumption psychology of buying vanity at a low price.

At the same time, the store also operates a fixed brand of clothing, though not yet well known in the Wuhan market.

It is easy to be accepted and trusted by a consumer to operate a fixed brand, and it is easy to operate. The clothing samples are directly sent from the manufacturer, and after ordering the samples, the time and energy are saved.

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