Roley'S Home Textile And The First Brand Of Australian Home Textiles

Yesterday, a grand ceremony for the cooperation and extension of Roley home textiles and SHERIDAN (Xue Ruidan) was held (2015-2024) and the media conference was held in Shanghai Roley international home life Plaza. Mr. PaulGould, general manager of Home Affairs Department of SHERIDAN Australia headquarters, Mr. Xue Wei Cheng, chairman of home textile company of Roley, and colleagues and media representatives from home textile and home furnishing industry attended the ceremony.

It is a well-known international professional bedding company. Its brand insists on original hand-painted, professional design and quality assurance. Since 1995, it has entered the Chinese market.

The best choice.

There are 120 stores and counters in the national front-line shopping mall, bringing "beautiful Australian life" to Chinese consumers.

The next ten years,

As always, we will make strategic alliances with SHREIDAN (Xue Ruidan) to help them grow stronger and stronger in the Chinese market. At the same time, we will bring the globalized, diversified and fashionable lifestyle to Chinese consumers, so that consumers can enjoy and enjoy high quality home life with high quality.

Related links:

Unlike the usual press conference, the YOUNGOR Cerruti 1881 conference was very low-key.

Apart from the professional hosts on the stage, the number of media invited is numbered.

But this does not prevent the attention of the two brand cooperation.

At least in a century old luxury brand Cerruti 1881, they attach great importance to this cooperation with Chinese counterparts.

On the same day, the 84 year old CERRUTI DAL1881 Nino Cerruti came to the scene. This is the first time he came to Zhejiang with the title of "the father of Italy fashion".

Nino called this cooperation a "cooperation".

In fact, Italians have been visiting the Chinese partner for 15 years. In Nino's words, YOUNGOR has been working closely with CERRUTI before.

In the past, international brands entered China in large numbers, and now China's products can also enter the global market.

"If there is such a demand and prospect, we can even share it with our partners in technology."

Compared with Italians, Li Rucheng has another interpretation of this cooperation.

"The clothing industry has never been a traditional industry, but it is actually a fashion industry."

According to Li Cheng Cheng, after so many years of development, now it seems that in terms of garment manufacturing technology, domestic brands and foreign brands are almost the same, and even better in technology.

"But in terms of fabric, they are still strong."

Li Cheng Cheng said that this is why the most high-end fabric in Italy is chosen to build YOUNGOR's customized MAYOR.

High end fabrics, made locally and at lower prices, YOUNGOR wants to use this trick to fully expand its customized brand.

According to Li Cheng Cheng, the high-end custom clothes abroad are basically around 30 thousand yuan, while the price range of YOUNGOR is only between 8000 and 10 thousand.