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How To Dress The Shopping Guide To Hunt Customers' Psychology

2014/10/26 15:58:00 36

ClothingShopping GuideCustomer Psychology

   1, the atmosphere at work will bring customers. Sense of security

Generally speaking, it is more attractive for customers to wipe the counters, place, ironing clothes, dress up the clothing materials, carry out clothing packaging, or receive other customers' Guide buyers. On the one hand, the busy work of the shopping guide makes the store very lively and energetic. On the other hand, the customers will think that the shopping guide is busy with other things, and I will not be pestered to promote the products. So you can walk into the store safely. But when a customer asks for a service, the guide should stop immediately and smile to receive customers. If you are too immersed in your work, customers may go away. So the guide should always pay attention to when the customer needs help.

   2, don't overdo it. Enthusiasm

The shopping guide saw a customer coming into the shop and greeted him immediately. "Welcome, sir, do you want to buy a Western-style suit today?" (smiling close to the customer). "Some unhappy". (the customer left the jacket and moved toward the trousers.) The shopping guide went on to say that if you like it, please try it on. Customers are showing impatience to speed up their journey to the store. On the one hand, the customer is pressed to catch up with the guide, and can only browse in a hurry to see the clothes. On the other hand, customers feel that the salesperson's sales psychology is particularly urgent to arouse customers' antipathy.

   3. Approach customer Skills

If the guide knows how to approach the customer, it has been successful 70%. When is the best time to get close to customers? Too early will frighten customers into alertness or resentment. Too late and feel the service is cold and gone. This is a good time when the customers are thinking: "this is a good dress" and "this dress doesn't know if it fits". These thoughts can be seen from the behavior of customers: staring at a garment for a long time, touching the clothes with their hands, looking for the price cards and labels, and stopping to stare at some clothes. When the shopping guide finds that customers have these moves, they can greet them with "hello". Shopping guide members should not be quiet when they greet customers when they greet them, otherwise they will feel uncomfortable. Close to the front or side, let the customer know the presence of the shopping guide, then breathe out and softly. Greeting can't just say "welcome to". Let's talk a little bit about the sales focus of clothing. For example, "this plate is very good", "this is the most popular style" now. Or you can introduce the clothes that you see and feel for the customers, such as "the fabric feels good." if the customers feel the same way, "yes," the business will probably be done.


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Read the next article

The Language Skills Of Clothing Guides

If you can get close to customers and make customers "good clothes" to "want to get this dress", R relies entirely on the ability of purchasing agents. When speaking, the guide should pay attention to the articulation and control of the rhythm and speed of speech. Secondly, pay attention to the bright, cheerful and friendly tone, pay special attention to the order and logic of the speech, and express the meaning to the customer accurately.