Sports Shoes Brand Brazil World Cup Green Field Staged Marketing War

The world cup of < p > a href= "http://sjfzxm.com/news/index_s.asp" > 4 years less than /a will be opened in Brazil at 4 a.m. Beijing time on June 13th. The most fanatical estimate is not the fans, but I am afraid it should be the major international sporting goods Brand Company.

Before the game, Nike, Adidas, Puma and other sports shoes manufacturers were rushing to show off their latest creative shoes designed for the world cup, and on the green field, players will really wear these customized shoes.

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< p > the legendary Bailey trump black boots worn by the ball king Bailey are out of date.

It was said that Bailey had paid $125 thousand for the 1970 World Cup because he wore these black boots. Of course, the number is not large today.

The contract mentioned that during the final match between Brazil and Italy, Bailey needed to ask the referee to pause for a while so that he could squatting down his shoelaces to ensure that tens of millions of TV cameras were on his Puma shoes.

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< p > nowadays, football shoe endorsement pactions are full of green fields, so long as players of a certain level are likely to receive such a contract.

C Luo wears Nike, Messi wears Adidas, and Puma and MIZUNO have their own endorsement players.

So when the world cup opens in Brazil on Thursday, it is inevitable that there will be a "bloody storm" on the field of shoes, and every speaker will try to win the mirror.

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< p > strong > nothing else. < /strong > /p >

Puma P is a challenge for its players to wear a pink sneaker and a pair of blue sneakers.

It is obvious that the audience can easily identify the foot that the player uses when he hits the ball: the pink is on the right and the blue is on the left.

Fabregas of Spain and Balotelli of Italy will wear such boots.

"To be honest, for the first time to see such a funny war boots, I think Puma must be crazy."

Balotelli said, "but when I realized they weren't crazy, I started to get excited about putting on these shoes."

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< p > < strong > shoes or socks? < /strong > /p >

< p > > a href= "http://sjfzxm.com/news/index_s.asp" > Nike < /a > about the world cup is that its new Magista and Mercurial football shoes use the company's flying weaving technology, basically it looks like a pair of socks with anti-skid nails sole.

C Luo will wear the highest version of Nike's shoes Mercurial Superfly.

"Our concept of product innovation is actually serving good athletes, and how to help people inspire their real potential."

Phil Macartney, vice president of Nike's global sports and sports department, said: "I think we are the best example of sneakers for the World Cup Stadium.

It took us four years to help athletes develop their potential in their career and the most important moments in their lives.

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< p > < strong > Adidas chooses retro "/strong > < /p >.

< p > the collection of black and white combat packages launched by Adidas includes four different sneakers. The salute to Brazil is featured. The only prominent color is the fluorescent orange of Adidas's three slash marks.

Adidas's soccer shoes made for Messi are an exception. His F50s football shoes have their own design elements and a special Argentina blue.

"This is the biggest competition on the biggest stage.

Win or go home.

It's the contrast between black and white.

That's why you only see black and white in ADI's Brazil World Cup shoes.

Adidas merchandise manager Peter Hong said.

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< p > < strong > Golden boots > /strong > /p >

The best shooter in the world cup P will win the golden boot.

But at least one player already has his own gold boots: MIZUNO designed a unique gold and black Wave Ignitus 3S boots for Japanese pair Honda Keisuke.

These boots match the nickname of the "king of the great" nickname.

At the same time, there is a rumor that Nike may make Brazil star Neymar wear a pair of special gold Hyper Venom sneakers, but the shoe manufacturer in Oregon, the United States, has not mentioned that the world cup may have "surprises".

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< p > strong > luminescence < a href= > http://sjfzxm.com/news/index_x.asp > > shoes > /a > /strong > /p >

< p > Ecuador goalkeeper Bangoura will wear the Solista boots of Italy brand Lotto.

The special feature of this sneaker is the use of special leather that can reflect light.

Lotto said the shoes would "shine" under direct sunlight or strong lights.

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