2014 China International Textile Machinery Exhibition Will Be Held In Shanghai

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< p > 2014 China International a href= "//www.sjfzxm.com/news/index_z.asp" > textile machinery exhibition < /a > and ITMA Asia exhibition will be held from June 16th to 20. The exhibition and exhibition booth layout work is drawing to a close.

The exhibition area will exceed 150 thousand square meters, exceeding the previous level.

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< p > this exhibition will use the 13 exhibition pavilions of < a href= "//www.sjfzxm.com/news/index_p.asp" > Shanghai < /a > New International Expo Center (W1 to W5, E1 to E7, N5). The exhibition area will reach 150500 square meters.

Wang Shutian, director of the China Textile machinery and accessories industry association, said that the exhibition shows a sharp contrast with the industry situation. Under the overall situation of the textile machinery industry, the scale of the exhibition still exceeds the previous level.

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There are two reasons for this phenomenon. < p >

On the one hand, the market situation of textile machinery industry has changed greatly in recent years.

The original market is good, products are in short supply, spinning machine products are single, and enterprises are busy with market operation.

Now the market does not need these homogenization products, and the textile machinery enterprises have developed many new products according to the market changes. They need to choose a suitable opportunity to display the latest achievements of research and development. This exhibition is a good opportunity to concentrate on display.

On the other hand, the brand of textile machinery exhibition has been deeply rooted in the hearts of the people.

Many textile machinery enterprises believe that the exhibition is a very good display platform, especially the organizers can organize the audience more effectively. If we do not make good use of this platform, we may lose many business opportunities.

After several previous efforts, the brand influence of China International Textile Machinery Exhibition and ITMA Asia exhibition has been formed, which can be seen from the exhibition of this exhibition.

It also reminds us that the vitality of a brand is most important if we want to truly do an exhibition.

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< p > at present, the organizers have arranged 1351 booths for exhibitors, the remaining area of the exhibition hall is less than 1%, and the demand for the area is 3%.

Wang Shutian said the organizers are screening and arranging as far as possible.

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< p > in the layout of the pavilion, the W1 to W5 Pavilion on the west side of the Shanghai New International Expo Center will display spinning, chemical fiber and non-woven equipment; part of the E1, E2 and E3 Pavilion on the east side will display weaving equipment; another part of the E3 exhibition hall on the East side, and the E4 and E5 exhibition hall will show the needle weaving equipment; the eastern side E6, E7 and the north side hall will show the dyeing and finishing equipment.

Different from the past, the organizers have further divided the dyeing and finishing process, using N5 as an independent printing equipment exhibition hall.

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< p > in all kinds of textile equipment, the most exhibitors are spinning and chemical fiber machinery, continuing the momentum of the past.

Compared with the previous sessions, dyeing and finishing equipment and knitting equipment increased greatly, especially for dyeing and finishing equipment.

With the introduction of policies on energy conservation and emission reduction, printing and dyeing enterprises need more and more equipment upgrading.

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< p > next, the exhibition will enter the technical preparation stage.

After the layout of the booth is completed, the sponsor will issue the exhibition license to the exhibitors and provide the technical manual.

The technical manual will stipulate the water consumption, electricity consumption, compressed air and pportation requirements of exhibitors.

The organizer will also prepare detailed information for exhibitors, produce the journal, and cooperate with exhibitors to do on-site advertisements.

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< p > in addition to continuing to promote the technical preparations for exhibitions, organizers need to organize professional audiences.

In terms of domestic audiences, the organizers will focus on the key areas of the domestic textile industry and local characteristics to publicize the new products and new technologies on the exhibition, hoping to organize more professional and more demanding audiences.

For overseas, according to past experience, the organizers will choose the areas where the textile industry is relatively developed, conduct roadshows in key cities and key areas, and contact some overseas trade organizations, and combine some overseas exhibitions to promote the exhibition in a comprehensive way.

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< p > textile machinery exhibition is a high degree of internationalization exhibition, not only exhibitors have a high proportion of internationalization, but also a high proportion of international audience.

From past experience, the proportion of international audiences will be close to 20%.

In recent years, the competitiveness of the textile industry in China's neighboring countries and regions has been improving. They are paying more attention to the textile machinery exhibition held in China, so the organizers also expect that the proportion of international audiences in this exhibition can continue to improve.

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