Shenyang Autumn Clothing Discount Price Directly Frozen

　　 Sales of clothing dropped by two or three over the same period last year.

Solar terms are over the autumn, but the temperature in Shenyang is still high. The highest temperature is always swinging up and down at 30 degrees. Even the autumn dress just went public.

Industry sources said, the city's summer clothing The big clearance is not related to the weather. The key is that there is too much inventory. The overall sales volume will drop by two or three compared with the same period last year.

　 Summer dress discount

A total of two hundred or three hundred clothing brands in a mall in Zhongjie are currently being offered for sale. H&M, ZARA, C&A, UNIQLO and other four fast fashion brand clothing, fixed in July 1st for summer wear discount.

At this time of the year, no discount can be made in two weeks. However, this year has continued to the first half of August, and discount commodities still occupy the main counters. ZARA salesperson said: "the discount rate in the past year is generally half off, and this year some of the products have been hit seventy percent off, and up to now there are still stocks." In some shopping malls, reporters saw the billboards of "autumn clothes arriving and Teng cabinets clearance".

In Taiyuan street, from north to south, New Mart, Hualian, Wuzhou, Yi Shi Dan... No matter which level of shopping malls, discount promotions are unified tone, and even the most high-end discount shopping mall rarely discounted, also posted a straight down of 30% promotional banners.

　 Inventory backlog

At the present stage, not only is the discount sale of the shopping malls on a large scale, but also the wholesale market like the five love market, the two North Road textile and Garment City, and so on. Most stall owners have changed their sales strategy and directly lowered the price.

It is understood that in mid August of last year, autumn clothing would be listed on a large scale. But this year, because of the serious backlog of summer stock, many businesses have postponed the autumn market. Near the west gate of the five love market, a large number of garment processing factories are gathered. The owner of a processing factory said: "at this time last year, many owners of the five love market came to me to make a customized version of the autumn dress. This year the situation is different, summer wear can not be sold, pocket money, autumn deposits can not be collected.

At the end of last month, the 2012 national textile and garment professional market development conference was held in Shenyang five love group. The news came from the conference that the sales volume of clothing industry this year has shrunk by about two or three compared with the same period last year.

　　 Discount on autumn clothing

North two road textile and clothing City stores and windows of most businesses have posted discount advertising.

Even the autumn clothing that has just been listed and wholesale, the price has also dropped to freezing point directly. A shopkeeper said that the price of new products in the past year was thirty percent off, the cheapest was 35% off, and this year it dropped to about seventy percent off.

It is understood that the cost of raw materials, labor and logistics has risen this year, but the price of new products has always been low because sales have been low. Especially due to the impact of the European debt crisis, orders from foreign customers are more cautious. Only the Nordic market is stable this year. The clothing orders of Italy and Spain, which are the main export countries, have been difficult to receive.

An industry insider said that clothing wholesale companies specializing in foreign trade business would lose half of their profits this year.