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Footwear Business Capital Capital, ADI Nike Registered Mexico Trademark

2012/8/2 11:19:00 67

Footwear BusinessAdidasNike

According to statistics released by China Electronic Commerce Research Center, Footwear business With capital attention, it has become one of the enterprises that get the most capital.


According to the data report, a total of 25 Chinese e-commerce financing events have been disclosed in the first half of this year, including 24 venture capital investments, about 5 billion 960 million yuan investment, and 1 capital raising and 760 million yuan fundraising. Unlike previous comprehensive electric providers, footwear B2C, mobile B2C, e-commerce providers and luxury accessories have attracted the attention of capital and become the most capital funded enterprises. The above four types of electricity providers account for 73.2% of the total e-commerce industry.


Although the total investment is less than that of last year. However, insiders believe that the investment situation in the second half of this year is not optimistic. "Although the investment in the first quarter of this year increased by 24%, the investment in the two quarter dropped by more than 70% over the same period last year.



In addition, from the perspective of single investment scale, the single investment amount of e-commerce enterprises in the first half of this year mainly concentrated in 100 million -5 billion yuan.


In order to oppose intellectual property infringement, Mexico enterprises registered 3266 trademarks in the General Administration of Mexico in order to enable enterprises to take immediate action if the counterfeit trademark products were found to be imported by customs in Mexico. Trademark registration activities began in January 2nd this year, and registered trademarks include Adidas, SONY, Nike, Louis Weedon, Chanel and other international famous brands.


In recent years, the Mexico procuratorial General Administration and the Industrial Property Office have discovered the increasing number of counterfeit trademarks. The General Administration of Customs has found that many companies import counterfeit products and even sell them from Mexico to central and South America.

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