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Online Shopping Luxury Goods Watch Out For Low Price Trap &Nbsp; The Industry Says There Is No Discount Price.

2012/3/23 19:07:00 11

Consumer Complaints Luxury Online Shopping

There is no discount price for luxury goods.

Reporters found on a number of luxury shopping sites, sold on the website.

OMEGA

The price of international top brand products is even as low as 1.

For example, the OMEGA constellation sold on a website loves the commemorative version of the Rome scale watch. The price tag is only 1889 yuan, and the diamond insert is only 2188 yuan.

In fact, in the physical shop counters, the price of OMEGA constellation series watches is basically around thirty thousand or forty thousand yuan.

The price gap is so large that people can not believe the authenticity of online shopping items.

Apart from the above, products that can see the problem.

Groupon

Sales of luxury goods are also puzzling.

Reporters on a well-known group purchase website, OMEGA constellation series Observatory table 38 mm automatic mechanical watch group purchase price of 35999 yuan, "is the market price of 46800 yuan 23.1% off, save 10801 yuan".

Although the website claims to have "100% genuine guarantee", "7 day return guarantee" and "shopping without worry" and other shopping guarantees, the website also gives a special hint: "because of the particularity of the commodity, OMEGA goods are not acceptable for non quality reasons."

In addition, the website has special description for the return of watches, requiring watches to be "brand new, no film removed, worn and changed".

However, if the watch has not been removed, how can it identify its true and false?

In this regard, people who are engaged in luxury goods sales have pointed out that the top brands that can really be called luxury goods are very strict in price management in the global market, and there is no so-called "discount price". Therefore, it is suggested that consumers should not trust the "special discount price" from some websites.

Online shopping has become a serious complaint for luxury goods

According to statistics from the World Luxury Association, from March 15, 2011 to March 15, 2012, we received 3756 complaints from various luxury brands, and consumers focused on commodities.

Authenticity identification

And controversies.

In the current electronic commerce, many websites selling luxury goods are called insurance for products. If consumers prove that they are not genuine goods, they can get compensation in accordance with the law.

However, how to prove whether it is a genuine product is a difficult problem.

It is understood that at present, the major luxury brands are reluctant to provide identification and inspection for goods purchased by non stores, while China's industrial and commercial and quality inspection departments only carry out quality inspection for goods with quality standards.

According to a survey by the World Luxury Association, 17% of respondents said that online shopping luxuries had encountered counterfeit goods and refused to try again.

In addition, many Internet businesses have set up heavy barriers in the return link, making it harder for consumers to safeguard their rights.

Besides,

World Luxury Association

According to the relevant people, there is no basis for identification. The e-commerce market will encourage the counterfeit luxury market. The biggest victims of the counterfeit product network will be consumers. It is also particularly unfavorable for the development of luxury e-commerce websites.

A spokesman for the Ministry of Commerce has also said that although there are some developing problems in the field of online retailing, the basic situation is controllable.

The Ministry of commerce is drafting and promoting the regulation of online retail management as soon as possible to further regulate online retailing.