Adidas Reebok Becomes India Uniforms &Nbsp; Provoke Experts To Question

2011/12/20 15:31:00 6

According to the December 17th report, in Delhi public school in Calcutta, the uniforms worn by students included Adidas shoes and Reebok's schoolbags.

A school of management in Bangalore asked 3000 students at school to wear Lee jeans.

Adidas, Reebok, Lee, Samsung and other major companies are competing to increase their number of students.

market

The development efforts have aroused the attention of educational experts.

Prem, general manager of India Adidas District, said: "let children wear them."

comfortable

The shoes are very important, and we provide them with comfortable shoes from childhood, so that when they grow up, they will naturally choose Adidas. "

It is reported that Adidas India has reached an agreement with many schools, which will provide more than six hundred thousand of India students with discount Adidas and Reebok shoes.

In addition to school uniforms, some schools in Delhi and Mumbai even require iPad as a necessary tool in the classroom.

Educational experts in India expressed concern about this.

"Contact with famous brand at such a young age will increase unnecessary for children.

material

The temptation is to prevent them from forming correct economic ideas.

They also want to buy famous brands when they grow up, which is good for businesses and harmful to children themselves.