The Trade Volume Of Shenyang Convention And Exhibition Industry Exceeded 180 Billion &Nbsp, And The Industrial Chain Gradually Improved.
In 2011, the large exhibitions in Shenyang went one after another.
According to statistics, in the first year of the opening of 12th Five-Year, Shenyang held various kinds of activities.
Exhibition
The 252 items of activity increased by 11% year-on-year, and the exhibition area was 2 million 200 thousand square meters, representing an increase of 33.3% over the same period last year. The turnover of the exhibition economy was 180 billion 500 million yuan, representing an increase of 12.8% over the same period last year.
The exhibition economy, which is galloping on the benign track, has brought the function of the "booster" of the city economy to a new height. It has become an important part of the high-end service industry in Shenyang.
channel
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Building a national central city, Shenyang pays more attention to nurturing and upgrading the city's service functions and comprehensive strength, and greatly improves the modern environment.
Service industry
The specific gravity.
Based on its own industrial advantages, high-tech advantages and central location advantages, Shenyang has placed great expectations on the exhibition industry. It has been listed as one of the eight strong service industries in the "12th Five-Year" period.
On the basis of a breakthrough of 160 billion yuan in last year's exhibition economic paction volume, Shenyang has made great efforts to enhance the exhibition industry's "depth" this year. At the same time, based on the characteristics of the city's economic and cultural characteristics, it has vigorously developed professional, international and exhibition activities focusing on pillar industries.
Adjusting the industrial structure and molding the exhibition brand, the brand exhibition in Shenyang shows a trend of obvious scale expansion.
Many exhibitions, represented by "2011 Liaoning (Shenyang) Taiwan famous fair" and "autumn 2011 national sugar and wine trade fair", have exceeded 50 thousand square meters.
The exhibition industry, known as the "smoke-free industry", has created huge economic benefits and has been driving the development of pportation, tourism, catering, accommodation, advertising and other related industries in Shenyang.
A large exhibition will quickly step onto the "Shenyang stage" and become a new force in the industry. It will become a powerful force to stimulate the rapid development of Shenyang's economy.
Taking the highest level of accommodation and catering industry as an example, from 1 to September this year, the housing and catering industry in Shenyang is expected to achieve retail sales of 21 billion 700 million yuan, up 22% over the same period last year.
The fast developing Convention and exhibition economy has shaped the brand image of the city and greatly enhanced the city influence of Shenyang.
The audience will reach nearly one million people. The number of exhibitors will be over 300 thousand and the total turnover will be 19 billion 222 million yuan. The consumer Trade Fair is becoming the main battlefield for Shenyang to gather popularity, create profits, promote consumption and expand domestic demand.
In December 12th this year, at the annual conference of China Convention and exhibition industry held in Guangzhou, Shenyang was awarded the title of "China's top ten brand exhibition city" in 2011, which is the new glory of Shenyang's exhibition industry.
We should continuously enhance the carrying capacity, cohesive force and radiative power of the central cities, and accelerate the formation of a service economy oriented development pattern.
Through the flourishing exhibition industry, people are seeing a more open, dynamic and stronger Shenyang.
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