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Build A Brand Fashion Benchmark &Nbsp; Qipai Create An International Space Image.

2011/12/13 10:55:00 23

Brand Seven Card Men'S Clothing

In December 6, 2011,

Seven cards

The first demonstration shop of the eighth generation commercial space was unveiled in Jinjiang, Fujian.

During this period, we invited all levels of agents, branch management and VIP families to participate in the unveiling ceremony. Hong Zhaoshe, chairman of Qipai, went to the ribbon cutting ceremony to witness the new upgrade of the space vision system of men's clothing brand.


In recent years, international

Men's wear brand

Constantly enter the Chinese market, introduce more international brand fashion terminal image.

At the same time, the domestic men's wear brands also pay more attention to the construction of brand terminal channels, and gradually launch their own brand image shop, which virtually accelerates the arrival of the image change era in the domestic market.


Seven cards cost tens of millions of dollars, after several months, planning commercial space design, focusing on creating a new eighth generation brand terminal image recognition system, with the "one-stop man service" industry standard and the "seven card customer service first experience" sales way, so that all the guests and guests feel the new breath of the development of Chinese men's clothing industry.

It provides a new, valuable and meaningful reference for the exploration of the new model of men's clothing industry.


From "let more people like seven cards, let more people wear seven cards, let more people wear seven cards" business philosophy, to each generation terminal store customer experience gradually increased, Qipai group in the study of consumer demand and efforts.

The "one-stop man service standard", based on the original after-sale "life-long enjoyment and free ironing", puts forward higher requirements for the detailed and quantified standards of the shop service, and will also provide consumers with a higher level of service enjoyment.

From clothing matching to detail accessories, one-stop service standard is to meet the modern consumer's higher demand for consumer services, and also serves as a new benchmark for industry services. It provides service standards for many modern service industries.

Noble shopping experience and gold medal after-sales service will become a new experience for every seven card consumers in the future.

We look forward to the high quality consumer experience of Qipai, and become the weathervane and leader of the domestic men's wear industry.


Seven years ago, the intangible cultural heritage protection and development project jointly promoted by Qipai and Tsinghua University has also applied the traditional cultural elements of project research to the display of terminal China series, such as metal craft, folk art carving, ceramic and lacquer ware patterns and processes, etc.

The eight generation terminal adopts black and white gray as the main color, so that the flagship store's overall image can be visually presented as "simple atmosphere, showing the taste". The use of traditional cultural elements does not lose the cultural charm of Chinese classic fashion.

The new central island prop design not only meets the functional requirements, but also highlights the fashion and diversity of the modeling, breaking the traditional conventions and making the display inside the shop more hierarchical and diverse.

Through the display to highlight the visual image of the brand, it can enhance the customer's visual perception, and also help the brand's sales.


Qipai has been practicing for 32 years and accumulated its own cultural connotation of its unique national brand characteristics in its development.

With the pioneer image of leading men's clothing brand in China, we set up a fashion benchmark for China's men's wear industry and occupy the marketing business opportunity in the all-round way. Zhuo Zhi is an expert in "all men's life hall" which belongs to the male in the era.

Qipai, with first-class management, first-class service and first-class reputation, has set up an excellent corporate image of the whole country and even the whole world, so as to become a first-class enterprise with taste, quality, influence and efficiency.

Leading the "one-stop" industry's commercial space standards, and strive to shoulder the brand belief of world men's clothing.

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