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2012 Wind Market In Japan

2011/12/12 9:45:00 18

Under the influence of the 3. 11 earthquake, the atmosphere of Japan's tight consumption has made it this year.

Spring clothes

Demand will drop and fall again, but for this reason, the clothing market in Japan will be worth looking forward to next spring, and the windbreaker varieties will be more abundant.

At present, the major manufacturers of women's clothing in Japan have made professional and mature women's clothing as the main products of spring 2012. The major companies have also launched their own masterpieces, and many companies even get more than before.

Order amount

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C-C-An next year, spring style windbreaker is sweet and rich in variety. Its products will be highly penetrating and sporty.

Fabric

The price will also be divided into high and low grade according to brand positioning. In high price products, the order rate of the agency brand for mature women is higher.

At present, the company's orders have exceeded 10% last year.

The Luis Mary, which is mainly composed of domestic production and processing, is focused on 28 thousand yen ~3.3 million yen gorgeous windbreaker.

At present, the green polyester and cotton blended with high chromaticity has been paid attention to by the Half Moon company of the hjda chamber of Commerce (Half).

The company said that the order volume of the product is far more than that of last season, and the same category includes low key blue, but the overall attention is still focused on more colorful.

The NOIVAN-STEIN brand in the mature women's clothing area of department stores will be dominated by low key and elegance next spring.

The high density fabric made of super fine cotton yarn from the brand windbreaker has the unique luster of cotton, lining the Italy fabric from the lattice pattern, and even the buckle is also full of high quality texture.

In addition, the double breasted jacket made of exquisite Glen lattice polyester fabric (lined with copper ammonia fiber fabric) costs about 66 thousand yen.

The grey coat made of cotton, polyester and nylon blended with asymmetrical design will be priced at 63 thousand yen and the price of the single product is about 76 thousand yen.

Next spring, the Basis Class company, which designs products for 30~40 years old people, will play a leading role in the Double Fantasia brand product, which is made of polyester fabric.

The fabric of this windbreaker is made of Japanese super thin and super lightweight fabric.

The company also played a short cycle advantage from order to delivery through cooperation with Japan's domestic processing plants, expanding market share.

Meanwhile, Envie Mode has also developed lightweight lightweight windbreaker products that are functionally close to shirts or blouses.