21 Year Old Girl Debt 30 Thousand Business Change Life

In the recent selection of the first outstanding female entrepreneurs in Nanjing, Nanjing

In the street facade, located at 7 of Tongji outer street, there is a very small two storey facade. Above the lintel is the lamp box of the Nanjing wonder Clothing Co., Ltd.

Starting business with 30 thousand yuan

After graduating from school in 1997, Cheng Xi had no steady job. So she worked as a salesperson in the Confucius Temple mall, engaged in clothing retailing. In her work, she gradually acquired knowledge of clothing production, sales and other aspects, and in the process of dealing with various customers, she solved the market demand and accumulated some market experience.

半年后的1998年初，聪明的程曦决心自立门户，走出了创业的第一步，她向父母借了3万元钱，开了一家小服装店，行情不错，第二个月小店就开始赢利，服装店平稳发展了两年，资金有了一定积累，程曦对服装市场更加了解，2001年她在家人的支持下，注册成立了晓曦制衣厂，结果由于缺乏资金、知识、管理等方面的经验，企业一度陷入困境，小制衣厂从5月至9月短短5个月的时间，亏了20多万元，程曦几年内赚的钱血本无归，她难过的流泪了，但倔强的程曦没有就此低头，她冷静地考虑后认为，生意失败的原因在于企业人员、面料、管理方面的落后，于是她招聘有经验的管理人员，并向专家请教相关知识，白天工作，晚上到高校学习企业管理课程，并向父母、亲戚借了7万元钱，以图东山再起，功夫不负有心人，企业开始逐步走出低谷，到01年底企业开始不亏本。

Finding the right position and making bigger enterprises

After 2002, the development of the garment factory was generally smooth, the enterprise entered a healthy development track, the personnel, capital and market gradually became bigger and the enterprise equipment started from the first two high-speed single slit machines. At present, the enterprise realized a single, production and sales dragon, the machine and equipment had the pressure lining machine imported from Japan, the enterprise had 7 franchised stores and wholesale counters in the city, which specializes in marketing their own dawn and spectacle clothing, which all produced popular clothing and sold well.

At the beginning of this year, Xi renamed the original enterprise as a wonder clothing company, and registered its trademark. At present, the annual output value of the company is about 1500000 yuan, employing 56 employees, including 32 laid-off workers.

Cheng Xi said that laid-off workers have disadvantages, but they are steadfast, diligently, cherish their hard won jobs, and are completely competent for their jobs after study. This is also a manifestation of enterprises' return to society.

Through the express, Chen Xi told the sisters who wanted to start a business that they must be bold enough to try and find their own positions.

50 stores in 3 years

At present, the development of enterprises is relatively stable, but Cheng Xi is not satisfied. She believes that entrepreneurship can change life, and the personal value can be fully reflected in the process of entrepreneurship.

In 2002, she said her development goal was to set up 50 small orders and sales clothing stores in Nanjing within three years, but Cheng Xi knew that her business was still in the stage of entrepreneurship, and her strength was limited. She said the outlets would be mainly located in the residential area, not in the commercial network, first because of the cost, and two because of the localization of their products.