Flying Birds And New Wine Fei Talk About The Ninth Issue, Go To The Distance, And Have A Deep Self Talk.

Flying bird and new wine brand, founded in 2012, is an interpretation of "natural, romantic, free" and advocating the natural lifestyle of women's clothing brand. The mission of Hamming holding group to create a better life together has provided a new choice of returning to self and relaxing life brought by the wearing experience.

Flying birds and new wine have been insisting on the content of creation since the beginning of their founding. FEi is a new interviewing column for birds and new wine, which is based on the life experiences of KOL and WeChat. It conveys flying birds and new wine "natural, romantic and free" brand ideas. It is a brand new way to pass on brand culture and ideas.

In September 12, 2019, birds and new wine FEi talked about the ninth issue: to release the pause button for life. FEi has been the ninth issue since then. The protagonist is Vivian, a New Zealand gap year practitioner. She worked as a regional sales manager and started a new life in New Zealand in her career, and found her life that she really wanted. Before the official release of the interview, flying birds and new wine divided the theme suspense video into life time and travel time release, and got a better response, and after the launch of WeChat tweets, users were heated.

From 19 years, FEi talked about the common points of the protagonist, from the previous "love of nature, romance and freedom" to "find yourself". This is a response to the current wave of self searching by young people in society, and is also a further exploration and inclination for users of birds and new wine. The new FEi chat column, through the presentation of the representative KOL's life style and concept, appeals to users to pay more attention to their hearts and find the real freedom.