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The Number Of Online Shopping In Universities Is Alarming: Half Of Them Are Clothing Categories.

2016/10/30 19:57:00 36

Colleges And UniversitiesOnline ShoppingClothing Category

Buying and selling is never a patent for white-collar workers.

In the ivory tower, the consumption ability of college students is probably not what ordinary people can imagine. Recently, journalists visited the universities in the field to realize that only 3000 of the teachers and students in the Mountain Center campus receive a courier a day. Among them, girls are the main force of online shopping, and their clothing and caps are high school students.

online shopping

Top of the list.

The Research Report on the development of China's University Campus express shows that in 2015, the number of express packages in the country was 206 billion, and the number of University express delivery exceeded 720 million, accounting for 6% of the total. At the same time, 70 thousand of the 2 million 60 thousand jobs created were directly driven by University Express.

The reporter came to the central campus of Shandong University.

On the west side of Chengde Avenue, from apartment 9 to 18, almost all of them are occupied by express stalls. The scene is very spectacular.

In the kiosk square, there are also scattered small express stalls.

And this situation has almost become the common practice of many college students.

"I don't know when it started, but it was like this when I was in my freshman year.

In the school, the express is divided by region and put out one by one. Then the students follow the text message prompted by the mobile phone, and what express company is going to pick up their couriers in several rows.

Xiao Zhen, who is reading junior high school, told reporters.

These express stall is close to the mountain restaurant, and she always takes delivery after dinner.

At noon and dinner time, it is the peak time for students to take delivery.

The reporter observed that the large area of the express delivery company, mainly Shen Tong, round, rhyme and central.

The courier usually arrives at the school around 8 a.m., and sends the express according to the serial number in several rows. At noon, a group of students will be taken away, but a group of couriers will be delivered in the afternoon. The couriers will usually stay on campus until around 6 p.m.

Reporters asked, these express companies, the daily express amount in 400-800 units, other fast delivery company, Shun Feng one day in the Mountain Center campus sent 100 pieces, Jingdong, Tmall supermarket, Dangdang every day about 50, EMS generally also can reach 150.

There is no doubt that the "double eleven" will be 2-3 times the total number of courier companies.

Shandong University, near the south side of the 10 floor of the campus.

express

Zhang Zhiyuan, the shopkeeper of the service center, told reporters, "according to the statistics, there are about 20 thousand teachers and students in the campus of the Shanda center. The daily express number can reach 3000 at most, and at least 2000 in a day."

Zhang Zhiyuan introduced, from the overall situation of the mountain area, Ji'nan campus 6 campus, a total of more than 40 thousand teachers and students, daily delivery quantity of about 6500.

Before its eyes, near neighbor Bao has been working with some courier companies to provide express delivery and temporary storage services to students in the form of intelligent express boxes, replacing the "stall" mode before some express companies.

Although there are not many students in the Qianfo Hill campus of Shandong Normal University, the courier on campus told reporters that the number of courier days was 400-500, and the "double eleven" would rise to 1000-2000.

There is also a centralized express delivery point in Qianfo Hill campus, which is usually located on the south side of apartment building 1.

Although there are many odd delivery times per day, Xiao Chen, a courier, "basically knows what the students are buying with a slip of the hand."

"Generally, it is clothes that are packed in bags. The size of the shoe box is definitely the size of the shoes. These two categories account for almost half of the daily distribution."

Xiao Chen said.

The courier of other express companies also expressed approval for Xiao Chen's statement.

There is no doubt that the clothing category is far ahead, followed by snacks and daily necessities.

In the middle of the day, Xiao Chen could pick up hundreds of books in hundreds of thousands of couriers. "The book is very good, and the volume is not big. The four sides are quite heavy, but compared with others, the number is small."

According to introducing, the place that student buys books online is also more concentrated, generally is Dangdang and Amazon, "their dispatched staff is very relaxed, there are hundreds of items in one day, and then they leave after leaving, and seldom stay in school for a whole day just like us."

For the introduction of the courier, Xiao Zhen feels basically in line with the recognition of online shopping. "Take the students around you as an example, girls buy the most clothes on the Internet, snacks, cosmetics, and occasionally buy students' supplies."

The most popular online shopping for men is shoes and hats. "Like me, I don't like shopping at all."

Lin Yu, sophomore, said.

For why not buying books online, Xiao Zhen and Lin Yu think that the main reason is that library books are complete, borrowing is convenient, most books are not necessary to purchase, and are also influenced by e-books.

"Students who have hobbies around books may buy books more frequently.

In addition to the need to buy textbooks, school libraries can basically meet the needs of reading, and e-books are easy to carry. "

Reporters at the Mountain Center campus Express Express point observation, from 11:30 noon to 12:30 hours, the number of students who came to pick up the express was around 70, of which 50 were girls, and some girls even took several couriers at a time.

This data is also basically recognized by Zhang Zhiyuan.

It is understood that since the operation of the express service center of Shandong University in June 20th, the number of courier hours handled in the 120 days has been around 100 thousand, with an average of about 40 people per day, most of whom are girls.

Moreover, according to the analysis of courier data from Shandong University Express Service Center, on average, the daily courier volume on campus is 10% of the number of teachers and students in the school, which means that if the number of teachers and students on campus is ten thousand, the daily express number will reach 1000 left and right, and the higher the school level, the proportion will increase.

Among them, 15% of the campus girls are the high-frequency users of online shopping. If there are ten thousand girls in the campus, about 1500 of them are "loyal fans" of online shopping.

This data is only about 6% for boys, and that for girls is more than twice that of boys.

"From the service of students, 80% of them are girls, and consumption is concentrated on clothing and beauty."

Zhang Zhiyuan introduced.

It is understood that although girls and boys are the top categories of clothing for online shopping, they have large differences in other aspects of online shopping.

"Besides

Buy clothes

The expensive ones are cosmetic products, especially in the senior year, and the mask is most popular among girls.

Xiao Zhen said.

"Beautiful" as the main body of the peripheral products are most popular with girls. "Double eleven" is approaching. Roommate has aimed at a photo printer that directly prints cell phone photos with Bluetooth.

The printer usually costs about seven hundred or eight hundred, and the "double eleven" is reduced to four hundred or five hundred.

For Boys online shopping needs, apart from sports clothing and equipment are more common, the courier Wang Lin has been unable to grasp the fixed preferences of boys.

"Although girls have more online shopping, there are more diverse types of online shopping, and sometimes" follow suit ". For example, last month for several consecutive days, four or five boys buy online semi manufactured bicycles on their own daily.

Wang Lin also found that boys also love online shopping snacks, "often see boys to take snacks, the number is almost the same with girls, so many boys are also eating goods.

Of course, it might be for my girlfriend. "


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