Big Change Of Clothing: Summer Clothes Clear Inventory, Autumn Clothes Busy Discount
Summer sales clearance is low.
Reporters visited shops like friendship stores, new Daxin and Yong Wang, and found that almost all of them were being launched.
Summer clothing
Discount promotions.
Promotions that usually occur during holidays are almost all happening now.
"Buy 1000 yuan to send 300 yuan", "one 40 percent off, two pieces 50 percent off", "5 fold up" and other promotional price cards can be seen everywhere, some citizens are buying and trying on.
"A long dress has been in sight for a long time, and now it is finally discounted. It is quite cost-effective to buy it.
Though it is cool, it can still be worn. "
The woman who bought a long skirt said.
In addition, the major online shopping centers also launched the "cool price period" and "clearing up storm", "full 99 minus 30, full 199 minus 70".
Brand clothing
As low as 80 percent off.
Miss Zhang, who has the habit of buying online, has also been snapping up for a few days. "Hundreds of dollars of clothes in the summer are now available for dozens of yuan, and of course it is cost-effective."
Miss Sun said that she chose all the styles that were relatively simple and not so outdated, so that they could be worn next summer.
Reporters noted that there are many colors and patterns in the style of the end of season promotion.
Shirt Dress
。
According to sales staff, with the resurgence of retro style in recent two years, the button design, long skirt pendulum and comfortable texture of the shirt skirt are loved by many female consumers.
Buying a denim shirt and checking out the cashier, Ms. Yang said that the shirt skirt combined the shirt with the long skirt, not only to protect the sun from the sun, but also to wear it in the autumn.
Autumn clothes are on sale.
Reporters interviewed found that the major brands are listed on the market in autumn.
clothing
The summer wear in the shopping mall is gradually replaced by the sweater, the long sleeved cowboy, the sweater and so on.
Clothing shopping double points, full back, WeChat grab red packets, shopping lottery......
various
Clothing brand
All kinds of promotional posters were displayed in the shop windows. After the autumn listing, they began to compete. Many new ones in the autumn just started a few days before they began to sell.
"I bought this cardigan, the original price of 599, after the discount price of 399, also presented a scarf, with shopping tickets can participate in the shopping malls sweepstakes.
For new models
Clothes & Accessories
In terms of this, the discount is still great. "Ms. Chen, a white collar worker, is very pleased with the preferential treatment of the new dress.
It is true that in the past years, most of the new products were sold at the original price in the early autumn and winter, and the consumers of the styles were also very popular. But this year, the major brand costumes were promoting the price war on the new products in order to stimulate consumption.
Reporters also found that this year's "new autumn special tide", the biggest bright spot is the discount and buy gifts superimposed, the intensity of the discount increased year by year.
"Mainly because the autumn is relatively short to the north, so we have a certain amount of consideration when choosing goods, and we do not want to generate inventory through discount activities."
A clothing brand cabinets salesman told reporters.
However, Ms. Li, who is choosing summer discount clothing, told reporters that it is very appropriate to buy summer wear now, and she likes "pitional" clothes best.
She said that the purchase of autumn wear should wait until mid September.
At present, autumn is mainly based on display, and it is estimated that sales will be greatly improved by the end of 9.
At that time, there will be a certain discount for the sale of autumn clothes in shopping malls, so buying at that time will be more cost-effective.
In the face of colorful sales promotion, the mentality of consumers is different.
Miss Zhou, who often goes shopping, told reporters that every year when clothes change season, she will come to the mall to "clean up" a few price appropriate clothes. According to her introduction, a new brand of trousers is priced at 500~600 yuan at the beginning of the listing, but if it comes to the season sales promotion, it will cost more than 250 yuan to play half off.
However, some people are skeptical about some promotional activities such as "selling at a loss, selling directly by factories", and where to buy the essence. Is the businessman really losing money in doing business? Chen, the public, said that although the current season promotions are attractive, consumers should still be cautious and "do not sell easily".
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