The Scale Of The Retail E-Commerce Market In Asia Pacific Is Quite Large.
With the rise of the middle class and e-commerce in mainland China, India and Indonesia, and
mobile device
The popularity of the retail e-commerce market in the Asia Pacific region will reach US $877 billion 610 million in 2015.
The proportion of the total scale of the global retail e-commerce market will also exceed 50% to 52.5% for the first time, and has become the most important retail e-commerce market in the world.
According to the latest report of eMarketer, Asia Pacific Regional Digital retailing
Business market
The scale growth rate is higher than the global average and higher than that of the rest of the world.
If only on the scale of the market, it is the highest proportion of the three regions in mainland Asia, Japan and Korea in the overall Asia Pacific region.
The 3 regions in 2015 accounted for 73.1%, 12.1% and 5.4% respectively, while in 2019, they accounted for 82.9%, 6.5% and 2.7% respectively.
EMarketer estimates, 2019
Retail e-commerce
It will become the main driving force for the growth of the mainland's overall retail market.
As the Asia Pacific retail e-commerce market continues to show strong growth, the Asia Pacific region's total retail e-commerce market share will grow from 52.5% in 2015 to 62.8% in 2019.
The proportion of the total retail market in the region will grow from 10.2% in 2015 to 20.4% in 2019.
In 2015, the annual growth rate of the retail e-commerce market in Asia Pacific was 35.7%, while the global average was only 25.1%. In 2018, the annual growth rate in Asia Pacific region dropped to 27.1%, but still higher than the global average of 20.7%.
The Asia Pacific region also has the fastest growing market in mainland China, India and Indonesia.
The annual growth rates of the 3 regions in 2015 were 42.1%, 129.5% and 66% respectively, while the annual growth rates in 2019 years were 29.8%, 40.1% and 33% respectively.
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