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Even Big International Companies Such As WAL-MART Have "Crashed".

2013/7/28 18:49:00 7

KoreaBrandEnterprise

< p > when many Chinese enterprises "learn from Samsung's good example", they also look forward to entering Korea. However, it is not easy to walk in. Even big international companies such as WAL-MART have failed. < /p >
< p > reporter found that in the process of domestic interview, there are very few Chinese enterprises investing in Korea. Chinese enterprises generally have a suspicious attitude towards Korean investment. In terms of industry positioning, South Korea's industrial structure and technology are more advanced than China. < /p >
< p > in addition to the differences in industrial structure, Chinese enterprises rarely invest in Korea because they are faced with the unique "national protection" problem of South Korea. Buying domestic products is a popular view of the Korean people. South Korea has a higher threshold for foreign companies wanting to enter its market, especially in the service sector, such as finance, aviation, shipping, medicine, etc. its aim is to reduce the impact on local enterprises. In recent years, under the condition of economic depression, the pressure of competition is high, and some branches in South Korea have also heard the news of leaving South Korea. < /p >
< p > in fact, South Korea's unique regional culture leads to its strong sense of protection for local enterprises and products, and its trust in Chinese enterprises and products is not high. For foreign enterprises, it is difficult for them to enter Korea. Zhan Xiaohong, a Korean expert, pointed out that public opinion was generally attributed to the strong nationalist sentiment of South Korea. It was believed that the Korean people's "consumption of their own soil" was extended to all goods and services, which led to the exclusion of local products and exclusion from foreign enterprises. < /p >
< p > however, Chinese enterprises are also interested in entering Korea. In July, the largest LED enterprise in China announced its entry into the Korean market. In 2015, it will set up a production line in Korea, which mainly provides LED lighting products to its circulation stores. Do Korean experts say that the national complex is very heavy? Are there any new opportunities for Chinese enterprises and which companies are suitable for entering Korea? < /p >
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