Choose The Exhibition Mode To Ensure The Effect Of Exhibitors.
Exhibitors should take various factors into consideration when facing various exhibitions, including a series of problems such as the way of exhibition, the place of exhibition, the scale of the exhibition and the qualification of the sponsor.
Choose the way to display
Before attending the exhibition, first of all, choose the most suitable way of exhibition.
Exhibition mode
It can be simply divided into two categories: collective exhibition and individual exhibition.
There are basically two forms of collective exhibition: first, collective participation, which refers to a country, region or an industry participating in an exhibition at a collective level. It shows as a group of national groups, industry groups and group companies. Two is a joint exhibition, and over two exhibitors form a collective exhibition unit.
In general, there are specialized personnel in charge of exhibition organization. For small and medium-sized enterprises without experience and relevant market knowledge, their strength is not good enough, especially in developing international market.
However, collective exhibition will be restricted in the exhibition area, exhibition time, booth design, exhibition style, staffing and so on.
Compared with collective exhibitions, the exhibition is individually exhibited by exhibitors.
On display alone
Exhibitors
Direct participation in an exhibition is the most common form of exhibition. It not only requires certain exhibition knowledge and technology, but also requires a certain amount of money and manpower. However, independent exhibitors have relatively large autonomy, so they can design their own characteristics, display their strength and enhance their popularity.
Different exhibitors have different advantages and disadvantages. Exhibitors should act according to their own needs.
Strength selection
Appropriate exhibition methods to achieve the best display effect.
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