How Many Clothes Do Women Need In Life?
It is said that there is always a lack of clothes in a woman's wardrobe, so every woman keeps buying that dress, and finally finds that more and more clothes are left unoccupied, but she still can't find the most suitable clothes.
According to a survey by Lucy Siegle, most women buy it every year.
clothes
The total weight is half of its own weight.
Her new book, "To Die For: Is Fashion Wearing Out the World", records that every woman buys 62 pounds of clothing each year, and there are 20 clothes that never wear in the wardrobe. Compared to 1980, each woman has 3 times the amount of clothing she owns.
Last month,
Daily Mail
An article written by Lucy Siegle for this forthcoming book has attracted a lot of attention.
The data in her book are based on surveys conducted by University of Oxford in clothing export and sales.
According to Lucy Siegle, the average weight of women is 124 pounds, which is slightly lighter than the weight we generally believe. This fact proves that the amount of clothing that women can buy can not be underestimated.
Let's take a look at other data: the average female spends 133640 pounds on fashion in their lifetime. In 2007, three women were sold every second, and 2001-2005 years, the sales of women's clothing increased by 21%, and the price of each garment decreased by 14%.
After careful thought, we can find the present.
Clothing price
There has been a marked decline. High street brands and some high-end shops are putting on more and more clothing and accessories. Let's take a look at the changing habits of our colleagues, friends and family in buying clothes. We can indeed admit that the data of Lucy Siegle are very convincing.
But what are the reasons for these phenomena?
Lucy Siegle believes that the first reason is the impact of stars on our spending habits.
Not long ago, we were only interested in the star's dress on red carpet or movie premiere, but now we are paying more and more attention to their daily wear.
Nowadays, more and more people are fully capable of buying costumes from stars. Advanced brands and so on are constantly introducing relatively inexpensive copies, plus the contrast photographs of websites, newspapers and magazines. We feel to some extent that the wearing of stars is completely easy to imitate.
The popularity of clothing websites is also a factor. With just a click of the mouse, we can easily buy our favorite clothes on the website, which has changed dramatically in the past several times in the clothing store to consider whether or not to buy some clothes.
And our shopping habits are completely different from those of the previous generation. For us, buying clothes is nothing special like buying other commodities.
Or we should blame the trend of democratization of fashion.
Think of it now. We can't wait to see the photos from the fashion show to find the replica of the garment in the high street brand store.
Before the mid 90s, all photographers who took part in the fashion show must sign specific confidentiality agreements to prevent the outflow of the photos from causing the design to be plagiarized.
We still remember that brands such as Christian Dior and Coco Chanel had to be paid high prices and repeated persuasion to enter the department stores in the United States. Now every fashion show of top brands is strongly encouraging the bloggers to blog and micro-blog to promote them.
Maybe many of us can't afford the iconic costumes on fashion shows, but designer bags, glasses, shoes, accessories and so on can be paid by many people.
The popularity of high street brands has also shifted the focus of high-end brands to the design of these accessories. Many high-end brands have launched travel series and classic series to seize market share.
At the same time, these big brands are starting to adopt more and more sophisticated designs to prevent the plagiarism of high brands. No one who buys these clothes at high prices would like to see everyone wearing the cheap replica of the dress.
We can recall that not long ago, all the fashion magazines of the magazine were all the scary designer brands. However, no matter how many high-end fashion magazines are coming out, such as "Cheap and Chic", they will show readers how to dress the high street brand, how to spend money, and how to match the designer brand.
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The price of clothing has been greatly reduced than before. Sometimes we even ask, "how can these clothes be so cheap?" and the fact is that no matter how low the price is, there are always people willing to produce and make.
We can not guarantee that luxury brands will not exploit cheap labor force, but on the other hand, they do have relatively better resources than high street brands, and to some extent, they guarantee a little higher quality.
How should we solve this problem?
Lucy Siegle's advice to us is to buy less and be careful.
Or should we think about this dress before we buy any clothing? Is it really what we need? What value can it bring to our quality of life? Or choose to appreciate it. The visual enjoyment that those beautiful designer clothes can bring to us can not be ignored. At the same time, we have not given any burden to the earth. Why not?
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