Advice From Senior Lawyers To Entrepreneurs

Nowadays, in various TV channels and websites, it is possible to make a profit of 80 thousand yuan in the first year. Open door The advertisement of "earning" and "underwriting and underwriting" can be found everywhere. These slogans are very tempting for entrepreneurs who are involved in business. However, when you join with joy, you may end up in a swindle and lose everything. So, how do we choose franchises? Please listen to senior lawyers and suggestions:

Wang Fenglai, lawyer of Feng de law firm, suggested that he should be involved in business. Entrepreneur When choosing a venture to join, the development prospect of the industry, the status and market share of franchisees in the same industry should be seriously considered.

First of all, entrepreneurs should choose their own familiar industries or affiliate projects to avoid entering a completely unfamiliar field. In particular, the seasonal items should be carefully intervened. For example, the ice-cream industry has obvious seasonal characteristics. Only one summer is very hot in the summer, and the rest of the time is open.

Secondly, do enough homework before joining. When choosing a franchisee, entrepreneurs should never be too hot headed, blindly listen to the rhetoric of the franchisees, make hasty investment decisions, and do calmly conduct market research.

Thirdly, choose the mature brand. Generally speaking, the brand with more than 5 years of operation and more than 10 franchisees is relatively mature. Such a mature brand franchise project, although the threshold is slightly higher, but the risk is small.

Finally, look closely at the contract text. Let's see whether the franchisee makes use of the contract to set traps so as to avoid being cheated. Lawyer Wang reminded that if joining the chain is cheated, it is better to go to the executive authorities, for example, complain to the industry and Commerce Department, and ask the lawyer to negotiate with the franchisee and initiate a lawsuit.

How to see the join trap

Even if you know how to choose franchising projects, for some entrepreneurs, they often get involved in business because they are short of capital, lack of professional knowledge and lack of experience in marketing. But everyone knows that there are many pitfalls in joining the business.

It is understood that Join in business invitation There are six common tricks:

First, a fake license is really sold. Many projects are franchises, but in fact they sell machines. The franchisor made a pretext of no fee for joining the franchisee, and then ran away after selling money.

Two, come and go. If the franchisee fails to investigate the applicant, he will be able to join the venture if he is on the spot.

Three, free franchise fee or franchise fee is very low. Nowadays, many franchisee use franchise fees and low capital threshold to attract applicants, but the low investment amount does not mean that the risk is small, sometimes there may be potential risks.

Four, undertake short-term recovery costs. If a franchiser promises to pay tens of thousands of yuan to join the fee, he will be responsible for providing business training for the franchisee and advertising and store decoration. Only half a year is needed to recover the cost and make quick profits.

Five, do a good job of model shop. Some franchisors make several model stores, and then begin to "draw money" through the early packaging and campaign.

Six, loopholes in the contract. Some franchisee licensors promise to buy the products of the franchisees, but they will indicate that they have to meet their product standards in the contract. This standard is very vague. After the franchisee produces the product, the Licensor can refuse to accept the product on the grounds that it does not meet the requirements, and the franchisee can only eat it.